Essays about: "Market Entry Strategy to Sweden"

Showing result 1 - 5 of 30 essays containing the words Market Entry Strategy to Sweden.

  1. 1. What is next for the digitalisation of Swedish Healthcare? An exploratory study of the digital healthcare ecosystem and the business model innovation of e-Health providers

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Ebba Salén; Erik Fritz; [2023]
    Keywords : Business Model Innovation; Ecosystem Strategy; Digital Disruption; Electronic Health; Marketisation;

    Abstract : With an ageing and growing population, health- and social systems globally are facing challenges in ensuring that their national infrastructure can handle this demographic shift. Within the upcoming 10-year period, the group of people above the age of 80 years is forecasted to increase by 50 per cent in Sweden. READ MORE

  2. 2. Establishment of Swedish start-ups in Germany : A study of start-ups establishing in a foreign country

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Author : Adrian Wepplinger; Anna Rosén; [2022]
    Keywords : liability of foreignness; culture; competition; Sweden; Germany; barriers to entry; strategy; EU;

    Abstract : Background: Sweden and Germany are closely linked with one another, with cultural similarities, long history of trade and close geographic proximity. Germany is an attractive country for Swedish companies to establish in due to its central location in Europe and its position as Europe's biggest economy. READ MORE

  3. 3. How Does An Entrepreneur Create A Born Global Firm? : A Case Study Of A Swedish Start-Up Trying To Enter The Indian Market.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Luzia Martins Liberio Coelho; Alena Fridrichova; [2022]
    Keywords : Born global; Sweden; International entrepreneurship; Entrepreneurial process action; Internationalisation; Effectuation; Causation; Opportunity perception; Indian market; Business model canvas;

    Abstract : Purpose - The purpose of this study is to assess the process of early pre-internationalised and pre-market established born global company and to provide viable advice as to how to internationalise the Indian market which is psychically and geographically distant from the Swedish market. Design/methodology/approach - This study follows a qualitative research approach with an inductive single case study design in order to examine in-depth the Swedish start-up, TurtleCare AB, throughout its internationalisation process. READ MORE

  4. 4. The Acculturation Process of the Highly Educated Arabic-Speaking Refugees in Sweden

    University essay from Linnéuniversitetet/Institutionen för samhällsstudier (SS)

    Author : Moheeb Jouda; [2022]
    Keywords : Acculturation; integration; Arabic speaking; highly educated; refugees; Sweden.;

    Abstract : The number of people who flee their countries because of armed conflicts increased dramatically. Recently, Sweden received a higher number of refugees than before. The issue of integration of these new refugees into the host society is a challenging process and still open for debate. READ MORE

  5. 5. Competitive Strategies of Digital Platforms in New Markets : An analysis of the strategies and firm financial performanceof digital platforms entering competitive markets in theNordics

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : David Fouhy; Alfredo Pais; [2022]
    Keywords : PaaS; platform as a service; digital platforms; competitive strategies; return on assets; ROA; panel data; longitudinal data; panel data regression model; fixed effects; OLS model; firm performance; subsidy; seed and marquee users; piggybacking; micro market; profitability; quick ratio; debt ratio; working capital turnover ratio; sales growth;

    Abstract : Over the recent decade the world has seen an increase in businesses launching new, or changing theirbusiness model to, digital platforms. New and established businesses are flocking to digital platformsin order to evolve their business model and keep up with advancements in technology, such as cloudcomputing, which enables commerce and communication on a much faster and more streamlinedlevel. READ MORE