Essays about: "Multicultural Business"

Showing result 1 - 5 of 23 essays containing the words Multicultural Business.

1. 1. Global Connection Chronicles: Building Bridges, Not Walls. - Exploring Business Sweden's Dynamic International Relationships in The African Market in terms of Trust, Commitment, Communication, and Culture.

   University essay from Göteborgs universitet/Graduate School

   Author : Dalia Adawi; Diana Kebedom; [2023-09-07]
   Keywords : International business relationship; Trust; Commitment; Communication; Creating -; Developing -; and Dissolving B2B relationships; Multicultural Business; Business Sweden; South Africa; Kenya;

   Abstract : As the world continues to globalize at a fast pace, the trust, commitment, and communication that are the foundations of successful business-to-business (B2B) relationships may change. Especially in today's world of competing worldviews and increasing intergroup tensions, how do businesses strike this fine balance? Globalization accelerates and changes commercial ties, overlapping linguistic and cultural barriers, social tradition, etc. READ MORE

3. 2. Empowering Performance: Unveiling the Tapestry of Cultural Diversity in Business : A qualitative understanding of multicultural team management

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Albin Eklöf; Kha Haniya; [2023]
   Keywords : Cultural diversity; multicultural team s ; awareness; communication; decision making; trust; creativity; cross-cultural team; cultural disputes.;

   Abstract : Cultural diversity has shown to play a tremendous impact on influencing the teams performance in an international business. Shared beliefs, values and systems of conducting work-related tasks originating from cultural differences significantly enhances the abilities for the team to perform on a higher note. READ MORE

4. 3. Building a Multicultural Team - Is it Worth it?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Zahra Aghazada; Anna Terziyska; Filip Milicic; [2023]
   Keywords : Business and Economics;

   Abstract : .... READ MORE

5. 4. To what extent does ethnic marketing theories apply to multi-ethnic consumers? : A qualitative study examining the impact of the consumer acculturation process on ethnic marketing within a multi-ethnic country (Sweden)

   University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO); Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE); Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)

   Author : Albin Hedstål; Ranim Chihabi; Eddy Nganji; [2022]
   Keywords : Business administration; International Business;

   Abstract : Ethnic marketing highlights the significance of ethnic and cultural influence on the perception of the advertisement by the end customer. Ethnic marketing has existed for a long time, companies worldwide have been trying to excel at implementing ethnic marketing in an effort to target ethnic minorities. READ MORE

6. 5. Challenges Of Interpersonal Communication and Intercultural differences in a multicultural Organization.The case of Lyreco Sweden

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : ADERANTI RUTH ALAKA; [2020]
   Keywords : Globalization; internationalization; interpersonal communication; communication context; culture; organizational culture; multicultural organizations; multicultural team;

   Abstract : In this era of globalization and internationalization of business, effective interpersonal communication and intercultural relationship among coworkers still poses challenges and differences in an organization. This thesis aims to research and analyse challenges of interpersonal communication and intercultural differences in a multicultural organization and the way it can be solved using a qualitative method and an inductive approach on a single case study of a Swedish based multicultural company, Lyreco. READ MORE