Essays about: "Online grocery"

Showing result 16 - 20 of 57 essays containing the words Online grocery.

1. 16. Nudging in the right direction : A qualitative study on nudging online grocery store environments

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Thérése Nelson; Jessica Nilsson; [2021]
   Keywords : Consumer behavior; digital nudging; grocery store industry; nudging; online.;

   Abstract : Problem: Nudging has come to be widely used by organizations who wish to influence the choices of their consumers. This concept has been greatly praised, criticized, discussed, and researched; however, this has mostly been set in offline environments, making nudging in online environments an area in need of further research. READ MORE

3. 17. Factors that make non buyers hesitant to buy groceries online

   University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

   Author : Sargon Korea; Julia Le; Rubar Onursal; [2021]
   Keywords : Non buyers; Online grocery; Theory of planned behavior; Technology acceptance model;

   Abstract : What are the factors that make non buyers hesitant to buy groceries online? The purpose of this study is to examine why non buyers hesitate to buy groceries online. Different factors are linked to two theoretical frameworks, namely Theory of planned behavior (TPB) and Technology acceptance model (TAM). READ MORE

4. 18. Impulse-buying Behaviour of Groceries Online : An exploratory research of Generation Y regarding their perception of impulse purchases of groceries online

   University essay from Umeå universitet/Företagsekonomi

   Author : Mattias Lönnberg; Anna Milton; [2020]
   Keywords : Impulse; consumer behaviour; e-commerce; generation y; groceries; online;

   Abstract : Over the past years there has been a significant increase in the use of e-commerce and to which extent it is used. This has enabled a bigger market for consumption than ever before, and physical stores has now gained competition from the online based stores. READ MORE

5. 19. Cost effective and sustainable grocery shopping

   University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

   Author : Oscar Andersson; Erik Lundow; [2020]
   Keywords : Groceries; Shopping; Discounts; Savings; Digitalisation; Cross-shopping; Sustainability;

   Abstract : The aim of the study is to see if a digital tool can combine the benefits of shopping online, with the perks of purchasing groceries in a physical store. Previous research in the area has found that grocery shopping online isn’t growing at the same pace as normal retail shopping online. READ MORE

6. 20. How Much Does It Cost? A quantitative study on the impacts of price presence and choice-set size in Online Grocery Checkout

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Lazar Nesic; Carl Osterman; [2020]
   Keywords : Consumer behaviour; Online Grocery; Checkout; Attribute salience; Choice-process satisfaction;

   Abstract : Online Grocery Shopping is currently one of the fastest growing e-commerce sectors, with traditional grocery retailing further by far the largest retail sector in the physical market. While the design of online grocery stores has been the subject of numerous previous studies in retailing, the checkout process has been sorely neglected. READ MORE