Essays about: "Shuang Wang"

Found 3 essays containing the words Shuang Wang.

  1. 1. Illusion of symmetry between institutional contexts : A thesis of how asymmetry in managers perception on cultural and institutional distance affect the extent of firms’ adaptation to a different institutional context.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Maja Tinggren; Shuang Wang; Loza Wanna; [2014]
    Keywords : Illusion of symmetry; Cultural distance; Institutional distance; Adaptation of business practices;

    Abstract : Internationalization of firms has been an on-going process for many years, however, over the recent years, there has been radical changes in the business world, which has created a more competitive business environment for firms. This change in the business environment has not been an easy process nor is it anticipated to get any easier. READ MORE

  2. 2. Green food development in China : focus on the east

    University essay from Sektionen för hälsa och samhälle

    Author : Shuang Wang; Linjing Xiang; Fei Xing; [2013]
    Keywords : Consumers’ income and education levels; ages; green food consumption; promotion;

    Abstract : Purpose/aim The aim of our dissertation is to increase consumers’ buying awareness of green food and promote green food consumption in eastern China. Approach We collect data through a questionnaire and present hypotheses through reading related scientific articles. READ MORE

  3. 3. Determinants of MNC's entry mode strategies in China

    University essay from Företagsekonomiska institutionen

    Author : Shuang Wang; [2011]
    Keywords : ;

    Abstract : Since the economic reform launched in 1980s, massive institutional change hastaken place in China and resulted in an increasingly liberalized governmentregulations toward business operations, which to a certain extent set foreign MNCsfree to pursue their preferred entry mode strategies. This paper analyzes how threeMNCs that are operating in China, evaluate the influences and significances of thefactors on their entry mode strategies since they first came to China. READ MORE