Essays about: "Tennis"

Showing result 21 - 25 of 58 essays containing the word Tennis.

  1. 21. "Woke-Washing" a Brand : An Analysis of Socially Progressive Marketing by Nike on Twitter and the User Response to it

    University essay from Uppsala universitet/Institutionen för ABM

    Author : Nadim Herbert; [2020]
    Keywords : Woke-Washing; Nike; Serena Williams; Colin Kaepernick; Marketing; Twitter;

    Abstract : This study examines two marketing campaigns on the social media platform Twitter by the brand Nike, with the campaigns involving American football player Colin Kaepernick and tennis player Serena Williams respectively. The study specifically explores how Nike utilizes socially and politically progressive values in these marketing   campaigns and how users then respond to it on Twitter, with the source material consisting of four Twitter-posts, two by Nike and one each by the two athletes involved, as well as the replies by other Twitter-users to those posts. READ MORE

  2. 22. Heat detection in precurser of tennis elbow and other joint injuries

    University essay from KTH/Skolan för kemi, bioteknologi och hälsa (CBH)

    Author : Olivia Paulsson; [2020]
    Keywords : Inflammation; tendons; thermometers; heat transfer; modelling; Inflammation; senor; termometer; värmetransport; modellering;

    Abstract : Background: Joint injuries are a complex matter. Due to the low blood flow to the tendons and ligaments, they take months or even years to heal; some fail to heal. This can be devastating for the elite athlete as well as for the labour worker or everyday person. READ MORE

  3. 23. Emotion regulation in elite table tennis

    University essay from Högskolan i Halmstad/Akademin för hälsa och välfärd

    Author : Konstantina Paridi; [2020]
    Keywords : Emotion; Elite; Regulation; Reactivity; Table Tennis; Bordtennis; Elitidrottare; Emotion; Reaktivitet; Reglering;

    Abstract : There is evidence suggesting that elite athletes cope better with high-intense negative emotions than the non elite athletes. It is unknown, though, whether elites reach such optimal levels because they have better emotion regulation skills (EReg) or a reduced emotional reactivity (EReact). READ MORE

  4. 24. Region Proposal Based Object Detectors Integrated With an Extended Kalman Filter for a Robust Detect-Tracking Algorithm

    University essay from Karlstads universitet/Fakulteten för hälsa, natur- och teknikvetenskap (from 2013)

    Author : Gabriel Khajo; [2019]
    Keywords : Object Detection; Extended Kalman Filter; Tracking;

    Abstract : In this thesis we present a detect-tracking algorithm (see figure 3.1) that combines the detection robustness of static region proposal based object detectors, like the faster region convolutional neural network (R-CNN) and the region-based fully convolutional networks (R-FCN) model, with the tracking prediction strength of extended Kalman filters, by using, what we have called, a translating and non-rigid user input region of interest (RoI-) mapping. READ MORE

  5. 25. Application and Further Development of TrueSkill™ Ranking in Sports

    University essay from Uppsala universitet/Avdelningen för systemteknik

    Author : Julia Ibstedt; Elsa Rådahl; Erik Turesson; Magdalena vande Voorde; [2019]
    Keywords : TrueSkill; ranking; machine learning; Gibbs sampling; message passing;

    Abstract : The aim of this study was to explore the ranking model TrueSkill™ developed by Microsoft, applying it on various sports and constructing extensions to the model. Two different inference methods for TrueSkill was constructed using Gibbs sampling and message passing. READ MORE