Essays about: "Tove Bäckström"

Found 1 essay containing the words Tove Bäckström.

  1. 1. Large digital screen as a corporate communication channel : Enhancing the dissemination of information, administration and interaction

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Tove Bäckström; [2018]
    Keywords : Digital Signage; interaction; design; user engagement;

    Abstract : Public areas are more and more equipped with digital screens that are used to inform or promote a particular product. This is a way to communicate with the people on that area. The idea is to get people's attention, make them read and take in information and possibly buy the product that is marketed. READ MORE