Essays about: "business page"

Showing result 16 - 20 of 54 essays containing the words business page.

  1. 16. Make a Fashion Statement with Transparency: An experimental study on the antecedents of consumers’ perceptions of brand transparency

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lovisa Gunnarsson; Maria Victoria Rocha Guerrero; [2019]
    Keywords : Brand Transparency; Brand Effort; Message Sidedness; Sustainability Involvement; Apparel Industry; Business and Economics;

    Abstract : Thesis purpose: The purpose of this paper is to investigate the antecedents of brand transparency and test their impact on the customers’ perception of transparency within the apparel industry. More specifically, the study has two objectives firstly, to identify the antecedents of consumers’ perception of brand transparency, and secondly, to empirically test the identified antecedents and their impact on the perception of brand transparency. READ MORE

  2. 17. Extent and quality of sustainability reporting: A content analysis of sustainability reporting for Swedish large cap and small cap firms under the new EU-directive legislation

    University essay from Göteborgs universitet/Graduate School

    Author : Carl Rost; [2018-07-02]
    Keywords : Sustainability reporting; EU-directive 2014 95 EU; content analysis; institutional theory;

    Abstract : Background and problem discussion: Sustainability reporting (SR) is a topic which has become increasingly important for organisations over the last thirty years. The quality of SR is an aspect which has been heavily scrutinised and reports have been criticised for lacking balance, reliability and comparability. READ MORE

  3. 18. Brand image in the Sharing Economy : An exploratory study of how to achieve positive customer perceptions in the sharing economy

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Jacob Johansson; Oscar Folkesson; Jacob Henningsson; [2018]
    Keywords : Brand image; Brand equity; Brand management; Marketing; Sharing economy; Collaborative consumption;

    Abstract : Abstract Background: Most of existing literature in the field of sharing economy has focused on aspects of sustainability and business model structure. Research on brand image in the sharing economy has up until today not been an area of investigation. READ MORE

  4. 19. Analysis of web performance optimization and its impact on user experience

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Ah Zau Marang; [2018]
    Keywords : Web performance; user experience UX ; Caching data; performance measurement; Human computer interaction; Performance; Web applications; cache; Web performance optimization;

    Abstract : User experience (UX) is one of the most popular subjects in the industry nowadays and plays a significant role in the business success. As the growth of a business depends on customers, it is essential to emphasize on the UX that can help to enhance customer satisfaction. READ MORE

  5. 20. Crowdfunding Social Entrepreneurship; The Influential Factors in Crowdfunding Success for Social Entrepreneurs

    University essay from Göteborgs universitet/Graduate School

    Author : Anna Nyberg; Malin Åberg; [2017-09-15]
    Keywords : Social entrepreneurship; Crowdfunding; Reward-based crowdfunding; Success factors;

    Abstract : Crowdfunding has emerged as an increasingly important and popular alternative to traditional funding, as entrepreneurs often face difficulties in receiving funding from the traditional channels in the vital early stages of a new venture or project. In its simplest form, crowdfunding is the attempts by entrepreneurial individuals or groups to fund a venture or project by tapping a large network of people through the internet for relatively small monetary contributions, without standard financial intermediaries. READ MORE