Essays about: "business relationship with customer"

Showing result 16 - 20 of 351 essays containing the words business relationship with customer.

1. 16. Supply chain integration and the end- customers’ relationships: : The case of a Scandinavian International Service Provider

   University essay from Jönköping University

   Author : Anabela Milakovic; Hadi Al Homsi; [2022]
   Keywords : Supply Chain Integrations; End-Customer Relationships; Performance; Maritime Transportation; Logistics and Distribution;

   Abstract : Background: In recent times, the maritime shipping industry has been facing several challenges due to higher shipping costs caused by delayed deliveries and underperformance damaging the relationship between operating companies and end-customers. Researchers have shown the potential usefulness of an integrated supply chain system as it helps improve business results and end-customer relationships. READ MORE

3. 17. Customer Related Risks : A Garment Manufacturer Perspective

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Caroline Lindholm; Filippa Vasilis; Astrid Hansson; [2022]
   Keywords : Risk; Risk Management; Garment Manufacturing; Malaysia; Buyer-Supplier Relationship; Purchasing Practices;

   Abstract : This paper examines risks that arise from buyer-manufacturer relationships from Malaysian garment manufacturers' perspectives. In addition, the risk management techniques used to handle these risks are studied and cross-examined. The nature of the relationship is also discussed in relation to the risks and risk management techniques identified. READ MORE

4. 18. Overstretching the Corporate Brand: How to Guide the Brand Image When Extending the Brand?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Nikolai Kozhevnikov; Sofia Rosin; Daniel Castro Jimenez; [2022]
   Keywords : Brand Extension Strategy; Brand Overstretching; Brand Portfolio Management; Brand Authenticity; Brand Image; Business and Economics;

   Abstract : Purpose: This paper aims to research how large corporations with diverse brand portfolios navigate their brand image and how they can avoid the brand overstretching issue. Design/methodology/approach: The methodology of this study implied qualitative case study analysis of three international brands imposed to the risk of brand overstretching, supported by the customer survey, as well as proposed theoretical framework based on the literature review secondary data. READ MORE

5. 19. Business Model in a foreign country : A case study on Multi-business models and strategy development in different markets - based on a collaboration with Würth AB. 

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Ajla Besic; Hira Hafeez; [2022]
   Keywords : Business Administration;

   Abstract : Background: While discussing the importance of the right Business Models for a company and searching for the relevant information within the field, we usually get to read about the challenges that appear with identifying the right Business Model especially if it is a case of Multi-Business-Modeling - there are still challenges and uncertainties in why some business models and strategies work in some cases and in other cases they do not. What is usually pointed out are the differences that appear, usually focused on leadership and not enough developed business models. READ MORE

6. 20. The Effect of Corporate Social Responsibility (CSR) on Customer Loyalty : A Quantitative Study

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Edwin Föjerstam; Amir Hukic; Märta Ögren Kull; [2022]
   Keywords : CSR; Corporate Social Responsibility; Customer Loyalty;

   Abstract : Corporate social responsibility is a broad business model, that encourages companies to be transparent concerning their environmental, ethical, philanthropic and economical aims. The purpose of this thesis is to explain if efforts within these areas could eventually lead to customer loyalty. READ MORE