Essays about: "customer satisfaction questionnaire OF SERVICE INDUSTRY"

Showing result 1 - 5 of 20 essays containing the words customer satisfaction questionnaire OF SERVICE INDUSTRY.

1. 1. Service Quality effect on Customer Satisfaction and Word of Mouth

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Gustav Andersson; Carl Ingemarsson; [2022]
   Keywords : Service quality; Customer satisfaction; Word of Mouth; SERVQUAL; Disconfirmation theory; Grocery retail industry; Tjänstekvalitet; Kundnöjdhet; Word of Mouth; SERVQUAL; Disconfirmation theory; dagligvaruhandel;

   Abstract : This study has investigated the effect of service quality on customer satisfaction and Word of Mouth in the grocery retail industry. The purpose of the study was to measure the dimensions of service quality and see its effect on customer satisfaction and Word of Mouth. READ MORE

3. 2. User Preferences of Application Attributes During Product Browsing : An Investigation of Customer Experience in Fashion E-Commerce

   University essay from Linköpings universitet/Logistik- och kvalitetsutveckling

   Author : Anton Johansson; Christoffer Sjöholm; [2019]
   Keywords : Quality; Customer Experience; User Experience; Customer Satisfaction; Theory of Attractive Quality; Kano Model; Mobile Application; Fashion Industry.;

   Abstract : In a fast-changing retail environment, including hard competition and demanding consumers, the customer experience of the purchasing service is crucial to gain a competitive advantage. Since consumers are to some extent moving from offline to online, and from desktop shopping to purchasing clothing in a mobile application, there is a need for investigating consumers expectations of their experience of a mobile application. READ MORE

4. 3. Internationalization and customer satisfaction : A case study of a luxury knowledge-intensive soft service firm

   University essay from Mälardalens högskola/Industriell ekonomi och organisation

   Author : Samantha Shepherd; Alexander Björk; [2019]
   Keywords : ;

   Abstract : Purpose: The purpose of this study is to investigate if a luxury knowledge-intensive soft service firm can use an existing internationalization model for a future internationalization process. The aim is furthermore to investigate how the main driving forces contribute to customers’ overall satisfaction level in luxury knowledge-intensive soft service firms and how management in a structured manner can work towards establishing a set of standardized procedures for a future internationalization process. READ MORE

5. 4. Service Quality in Accounting Firms: its Effect on Client Satisfaction and Loyalty : A quantitative study based on the Swedish listed companies

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : Mohammed Ahmed; [2018]
   Keywords : Quality of service; SERVQUAL; SERVPERF; customer loyalty; customer satisfaction; Accounting firms; Nasdaq Stockholm OMX.;

   Abstract : Abstract Background: The quality of service is considered as an essential component in any service industry. It has been evolved in service marketing and has often been used in other research fields and sectors. READ MORE

6. 5. How relationship marketing tactics affect customer satisfaction : Evidence of supermarket industry

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Weiyang Huang; Hongyu Zhu; Yuxin Pan; [2017]
   Keywords : Customer satisfaction; relationship marketing tactics; quality of service; price perception; brand perception; value proposition.;

   Abstract : Within the competitive marketing environment, companies are faced with many challenges to stay competitive. Companies are consistently trying to establish the longterm relationship with customers by satisfying them as much as possible. READ MORE