Essays about: "largest Swedish retailers"

Showing result 11 - 15 of 27 essays containing the words largest Swedish retailers.

  1. 11. Pricing and competition in the Swedish retail market for electricity

    University essay from Högskolan Dalarna/Nationalekonomi

    Author : Yuhao Lu; [2015]
    Keywords : Retail market; Auto-Regressive and Moving-Average Model with exogenous inputs; law of one price;

    Abstract : Sweden, together with Norway, Finland and Denmark, have created a multi-national electricity market called NordPool. In this market, producers and retailers of electricity can buy and sell electricity, and the retailers then offers this electricity to end consumers such as households and industries. READ MORE

  3. 12. What factors influence a consumer's intention to use a mobile device in the grocery shopping process?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Marco Fröhlke; Liv Pettersson; [2015]
    Keywords : TAM; Sweden; Grocery Retailing; Technology Acceptance Model; m-commerce adoption; m-commerce; m-shopping; Business and Economics;

    Abstract : The worldwide exponential increase in smartphone penetration has changed the way in which many consumers shop, as their personal device is more frequently used as a shopping tool. Retailers now have to consider the integration of this technology in their omnichannel strategy. READ MORE

  4. 13. To Launch or Not to Launch? : A study on how retailer acceptance affects the success of a product-launch.

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Carl-Jacob Lernäs; Fredrik Rister; [2015]
    Keywords : Product Launch; Swedish Retail Industry; FMCG; Retailer Acceptance; Relationship Marketing.;

    Abstract : In the Swedish Fast-moving consumer goods industry (FMCG), most suppliers sell their products through retailers. For a successful product-launch, retailer acceptance is essential. Up to ninety percent of all product-launches fail, thus retailers must choose wisely which products to accept. READ MORE

  5. 14. Private Labels - A Study of the Development of Private Labels on the Fast-Moving Consumer Goods Market

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Lisa Andersson; Josefin Boman; [2014-08-12]
    Keywords : Fast-Moving Consumer Goods; National Brand; Private Label; Private Label Development;

    Abstract : The Fast-moving Consumer Goods Market (FMCG) is characterized by the competition between private labels and national brands. Private labels are a global phenomena, but the private label market differs between nations due to various market conditions. READ MORE

  6. 15. Coopetition for innovative freight transport solutions in Swedish retail

    University essay from Lunds universitet/Teknisk logistik

    Author : Klas Örne; Andreas Holmberg; [2014]
    Keywords : Horizontal cooperation; retail; distribution; collaboration; joint transportation network; Technology and Engineering;

    Abstract : Many companies today strive to reduce their environmental impact. A potential strategy to reduce CO2 emissions is horizontal cooperation between actors on the same level of different supply chains. READ MORE