Essays about: "sales framework"

Showing result 11 - 15 of 278 essays containing the words sales framework.

  1. 11. Exploring the determinants of purchasing behavior in the context of safety apparel : A study of safety marketing

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Alexandre-Nikos Pociello i Palau; [2023]
    Keywords : Safety apparel; Personal Mobility Vehicles; urban mobility; micro-mobility; helmet; marketing; consumer buying behavior; Theory of Planned Behavior;

    Abstract : The rapid growth and development of cities have brought new mobility challenges, which the emergence of micro-mobility solutions, such as Personal Mobility Vehicles, has addressed. However, the increase in the use of these vehicles has also led to a rise in the number of accidents and injuries due to the inadequate use of protective equipment. READ MORE

  3. 12. The influence of institutional factors on the effectiveness of global product launch

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Diego Daniel Vargas Carmona; Mohamed Kamil Morsi Mahmod; [2023]
    Keywords : global product launch; institutional factors; panel regression analysis;

    Abstract : In today’s fast-changing markets, many international firms invest a significant amount of money in terms of marketing and technology to launch their products globally. To reduce such costs, a better understanding of the factors that affect the performance of global products launch is needed. READ MORE

  4. 13. Exploring the Potential of the Metaverse in Operations Management: Towards Sustainable Practices

    University essay from Jönköping University/JTH, Logistik och verksamhetsledning

    Author : Yaroslav Ukhanov; Andreas Berggren; [2023]
    Keywords : Metaverse; Virtual reality; Operations management; Sustainable development;

    Abstract : Problem statement - While reading earlier conducted research on how the Metaverse can be adopted into organizations' operations, a knowledge gap was identified. It was observed that despite the hype around the Metaverse, there is no empirical research on how organizations can adopt the Metaverse into their operations and how this can influence sustainable development. READ MORE

  5. 14. The road towards achieving an improved aftermarket spare parts management : A case study at company X

    University essay from Mälardalens universitet/Akademin för innovation, design och teknik

    Author : Sabrina Medhanie Andemicael; Julia Ay; [2023]
    Keywords : Aftermarket business; Service level; Demand patterns; Spare parts management; Safety stock management;

    Abstract : Purpose: The purpose of this study was to analyze possible strategies that can be used to improve the efficiency of the spare parts safety stock management in a multinational company which operates in the electronic industry. Research question: “Which safety stock dimensioning strategies are most suitable in an after-sales business environment, characterized by high level customer service and unpredictable demand?” Method: The theoretical framework illuminated the study’s phenomenon which was mainly based on peer-reviewed scientific articles but also academic books. READ MORE

  6. 15. Private label effect on small producer business development : a multiple-case study from a producer perspective

    University essay from SLU/Dept. of Forest Economics

    Author : Emelie Lundberg; [2023]
    Keywords : Business strategy; food producer; food retail; power and dependency; primary producers Swedish University;

    Abstract : There is an unstable environment surrounding us today with varying interest rates, increased commodity and energy prices. With price increases in many areas at the same time there has been a successively decrease in people’s private budget. With less money to spend, the hunt for low-price products in food retail has increased. READ MORE