Essays about: "study of consumer perception on new technology"

Showing result 6 - 10 of 23 essays containing the words study of consumer perception on new technology.

  1. 6. The Instant Need to Shop

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Siri Lindgren; Louise Borg; [2022]
    Keywords : Instant shopping; Instagram; technology adaptation; retailer-consumer encounter; digital shopping channels; social media; retail industry; Social Sciences;

    Abstract : Abstract Title: The Instant need to shop - A qualitative study mapping out retailers perception of instant shopping Course: SMMM40, Service Management: Master’s (Two Years) Thesis (Spring 2022) Authors: Louise Borg & Siri Lindgren Supervisor: Devrim Umut Aslan Date of submission: 2022-05-17 Key words: Instant shopping, Instagram, technology adaptation, retailer-consumer encounter, digital shopping channels, social media, retail industry Aim and research questions: The aim of the study is to examine and get an in-depth understanding of retailers' perception and usage of shopping on social media in relation to consumers and technology adaptation. The research questions for the study is: How do retailers adapt to and use instant shopping? How do retailers perceive the encounter with consumers through instant shopping? Theoretical framework: The theoretical framework that has been applied in the study are technology adaptation, technology acceptance model (TAM) and retailer-consumer interface. READ MORE

  3. 7. Will We Like or Not: Examining the factors that influence consumers’ attitude towards live streaming e-commerce.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Zhiyu Chen; Jiabao Guo; [2022]
    Keywords : Live streaming E-commerce; Satisfaction; Marketing; and Consumer’s attitudes; cognitive perception.;

    Abstract : Background: With the rapid development of information technology, social media and e-commerce platforms have become increasingly popular among consumers. Live streaming e-commerce is a new shopping pattern that has emerged in the process of development. READ MORE

  4. 8. Exploring Affordances of AI Banking Chatbots : Towards Understanding on How Chatbots Create Value for Customers

    University essay from Uppsala universitet/Informationssystem

    Author : Chanaka Gunathilaka; [2022]
    Keywords : Affordances; Artificial Intelligence; Banking; Chatbots; Customer Value;

    Abstract : In the realm of Artificial Intelligence (AI), Chatbots have become a widely used technology for streamlining the services between organizations and consumers. The present study advances the understanding of human-AI interactions by producing new knowledge on chatbot affordances and customer value creation. READ MORE

  5. 9. Packaging for Plant-based protein diets - Exploring the requirements from the consumer and industry perspective

    University essay from Lunds universitet/Förpackningslogistik

    Author : Revathi Saravana Kumar; [2021]
    Keywords : Technology and Engineering;

    Abstract : The sustainable production and consumption of foods is gaining traction and globally, it is believed that there is nutritional transitional taking place from animal-based protein to plant-based protein. Product requirements, supply chain conditions, and consumption patterns for animal-based proteins and plant-based proteins will vary. READ MORE

  6. 10. Mobile Payment Adoption During The Covid-19 Pandemic: A Quantitative Study In Germany

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Niklas Herget; Philip Steinmüller Krey; [2021]
    Keywords : Mobile Payment Adoption; Germany; COVID-19; UTAUT; TAM; DOI; Intention to Use; Technology Adoption; Contactless Payments; M-Commerce; Mobile Point-of-Sale; ApplePay; Digital Wallet;

    Abstract : Background: Emerging in December 2019, the COVID-19 pandemic profoundly changed consumer behaviour leading to social distancing and mitigating physical contact. Statistics show an increased use of contactless and mobile payment usage and adoption during the pandemic. READ MORE