Essays about: "thailand attraction"

Found 3 essays containing the words thailand attraction.

  1. 1. Sustainable Tourism Development-An Economic Impact of Community Based-Tourism to Local Community: A case study of Amphawa Floating Market, Samutsongkhram province, Thailand

    University essay from Lunds universitet/Institutionen för tjänstevetenskap

    Author : Laphaphan Sukkasem; [2013]
    Keywords : sustainable tourism; community based; community well-being; economic impact; Social Sciences;

    Abstract : “Amphawa” the district in Samutsongkram province where is plentiful of natural resources, local wisdoms and unique fascination of waterside living lifestyle, the area was trading and transportation hub of lower central and western part included of Thailand. Amphawa is widely well-known and people are able to define how the area was. READ MORE

  2. 2. Marketing within higher education institutions - A case study of two private Thai universities

    University essay from Akademin för ekonomi, samhälle och teknik

    Author : Kristian Starck; Shahriyar Hossein Zadeh; [2013]
    Keywords : Higher Education; Higher Education Institution; Foreign Students; Student Attraction and Enrollment; Thailand; Bangkok University International College; Webster University;

    Abstract : Date of final seminar: 2013-05-29. Academic level: Master Thesis in Business Administration, 15 ECTS. University: Mälardalen University, Västerås, Sweden. Institution: The School of Business, Science and Engineering. READ MORE

  3. 3. Thailand’s Nation Branding : A study of Thai nation-brand equity and capabilities

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Piyada Prucpairojkul; Supatana Triamsiriworakul; [2008]
    Keywords : Nation branding; Thailand; Nation equity; Country internal analysis; Country Branding;

    Abstract : Problem: Which of Thailand’s four main sectors that nation brands compete including tourism, FDI, export promotion, and talent attraction that should be develop a main focus in developing a stronger Nation Brand for the country comparing to other four countries in South East Asia including Singapore, Malaysia, Indonesia, and the Philippines? Purpose: The purpose of this paper are 1) to study and analyze the current status of Thailand’s nation brand equity and 2) to examine the feasibility in each of Thailand’s four main sectors that nation brands compete including tourism, FDI, export promotion, and talent attraction by comparing to other four countries in ASEAN including Singapore, Malaysia, the Philippines, and Indonesia in order to generate recommendations for the country in developing a stronger nation branding strategy in the future. Method: In order to achieve our purpose, firstly, we chose ‘Asset-based Nation brand equity’ model to collect the information and perform analysis on the contribution of both nation internal and external assets towards nation brand equity. READ MORE