Essays about: "the Swedish self-image"

Showing result 6 - 10 of 26 essays containing the words the Swedish self-image.

  1. 6. Does my self-image do the purchasing for me? : A thematic analysis on millennial women's attitudes towards sports supplements and their willingness to purchase based on packaging design

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Amanda Borg; Nicki Rönnbom; [2021]
    Keywords : Willingness to purchase; sports supplements; nutritional supplements; attitudes; experience.;

    Abstract : The purpose of this study is to gain a deeper understanding of Swedish female millennials attitudes towards sports supplements. As well as how packaging design influences their willingness to purchase within this product category. READ MORE

  3. 7. The Sweden Democrats and the issue of climate change -A study on the definition and legitimization of social realities in a globalized world with a specific focus on power relations

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Charlotta Enqvist; [2021]
    Keywords : Sweden Democrats; far-right; right-wing populism; nationalism; climate change; power relations; definition; legitimization; globalization; critical discourse analysis;

    Abstract : The purpose of this study is to investigate the constructed vision of social reality that the Sweden Democrats define and thus defend and legitimizes through their climate and environmental policy. With a focus on the power relations that are constitutive of the Sweden Democrats' definition of social reality, the intention is to clarify the Sweden Democrats' position on the issue of climate change and to make visible what underlies their actions concerning the ratification of the Paris Agreement. READ MORE

  4. 8. Swedish Teachers in Multicultural Classrooms

    University essay from Mälardalens högskola/Akademin för hälsa, vård och välfärd

    Author : Suna Senman; [2020]
    Keywords : grounded theory; teachers; multiculturalism; work-life;

    Abstract : Mass migration in the past five decades fills classrooms with a mix of cultures, values and national identities. Swedish teachers find themselves working in multicultural classrooms. The aim of this study is to identify the challenges teachers face and propose solutions. READ MORE

  5. 9. Swedish Exceptionalism in Foreign Policy Discourse : An Analysis of the Swedish Government's Statements of Foreign Policy 2002-2018

    University essay from Stockholms universitet/Institutionen för ekonomisk historia och internationella relationer

    Author : Elin Lager; [2020]
    Keywords : Swedish exceptionalism; moral superpower; national exceptionalism; discourse analysis; Swedish foreign policy discourse; superiority; Persson government; Reinfeldt government; Löfven government.;

    Abstract : This thesis aims to determine if there is a discourse of Swedish exceptionalism in the Swedish Government’s Statements of Foreign Policy between 2002 and 2018. Discourse analysis have been used to analyze eight statements, based on a constructivist framework and the theoretical concept of Swedish exceptionalism. READ MORE

  6. 10. A qualitative study of self-identity and cultural ideals impact on Swedish females within Gen Z’s purchase behavior

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Julia Bengtsson; Cecilia Menninge; [2020]
    Keywords : Cultural ideals; elaboration likelihood model; Generation Z; identity; purchase behavior; Swedish females;

    Abstract : Title: A qualitative study within retail of self-identity and cultural ideals impact on Swedish females within Generation Z’s purchase behaviour Authors: Cecilia Menninge & Julia Bengtsson Institution: Linnaeus University, School of Business and Economics. Program: Detaljhandel and Service Management (180hp), Customer Experience Management (180 hp) Course: 2FE67E Supervisor: MaxMikael Wilde Björling  Examiner: Miralem Helmefalk Purpose: The purpose of this study is to, through interpretation and analysis of females within Gen Z, create knowledge and understanding of how self-identity and cultural ideals affect purchase behaviour Method: An interview study that addresses the topic of identity and cultural ideals impact on purchase behaviour. READ MORE