Essays about: "the influence of service quality"

Showing result 6 - 10 of 131 essays containing the words the influence of service quality.

1. 6. Understanding the emotional experience on consumer behaviors : A study on ChatGPT service

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Dijing Huang; Sebastian-Andrei Harasim; François Leccia; [2023]
   Keywords : ;

   Abstract : Background: AI technology has been developed rapidly. ChatGPT, an advanced AI chatbot has been considered to be an evolutionary technology, gaining a massive number of users in a short time.  Problem: There is a lack of research on the emotional experience of users on consumer behaviors in the use of ChatGPT services. READ MORE

3. 7. The effects of servicescape on customer satisfaction and possible implications on customer retention within movie theater industry

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Fareed Ahmedi; Mustafa Al Salhi; Felix Huynh; [2023]
   Keywords : SF Bio; Movie theaters; Cinema; Leisure Service; Servicescape; Strategic Roles of Servicescape; Three Dimensions of Servicescape; Five Servicescape Factors;

   Abstract : Research questions: How does the servicescape in movie theaters, with a particular focus on SF Bio Västerås, influence customer satisfaction and retention, and what are the perceived quality and challenges associated with its implementation? Purpose: The purpose of this study is to explore how movie theaters, such as SF Bio Västerås, use servicescape to influence customer service experience. The study aims to investigate the customers' perceived quality of movie theater servicescape and its impact on customer satisfaction and retention. READ MORE

4. 8. Digital Dimension of Luxury Automotive Brands: A multiple case study investigating hedonic value creation online

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Sara Horvath; Betty Sandberg; [2023]
   Keywords : Luxury Brands; Automotive Industry; Value Creation; Hedonic Value; Customer Experience; Digital Touchpoints; Customer Journey;

   Abstract : In recent years, there has been a notable shift in the conventional strategies employed by luxury automotive brands towards a more digitalized customer journey. This shift reflects the changing landscape of consumer behavior and the growing influence of technology in shaping customer experiences. READ MORE

5. 9. Job Satisfaction - A Key Factor or Not for the Luxurious Hotels In Bulgaria?

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Viliana Miroslavova Borisova; Derin Kate McIntyre; Desislava Stoyanova Nenova; [2023]
   Keywords : job satisfaction; drivers and hinders; hotels; hospitality industry; employee satisfaction; Bulgaria;

   Abstract : Background: Given the impact of job satisfaction on service quality and the value, job satisfaction holds significant importance in the hospitality industry. Understanding the drivers and hinders of job satisfaction is vital in an industry influenced by globalization and market competition. READ MORE

6. 10. The Impact of Store Image Attributes on Store Satisfaction and Store Loyalty : of Hard Discounter Grocery Retailers

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Bahdi Joelle; [2023]
   Keywords : Store Attributes; Store Image; Store Satisfaction; Store Loyalty; Hard Discounter;

   Abstract : Maintaining and increasing customer loyalty has become a crucial strategic objective for businesses due to cross-shopping and intensified competition across many industries. In the realm of grocery retailing, the necessity for retailers to invest resources towards fostering customer loyalty has reached unprecedented levels, primarily due to the proliferation of shopping formats accessible to customers. READ MORE