Essays about: "Asian market"

Showing result 21 - 25 of 114 essays containing the words Asian market.

  1. 21. Internationalization Challenges for Retail Firms in Emerging Asian Markets : A case study of IKEA

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Asif Khan; Ahmed Ali Shafiq; [2021]
    Keywords : Internationalization process; Internationalization theories; Uppsala model; Transaction cost theory; Network model; Eclectic model; Retail firms; emerging Asian markets; China; India; Challenges; Culture; Competition; Infrastructure; Technology; Psychic distance; Network relationship; IKEA.;

    Abstract : There has been prior research on the internationalization process of retail firms. However, most of the research has investigated the developed countries' markets. There has been little research on the internationalization process of retail firms, especially in the emerging Asian markets. READ MORE

  3. 22. Instagram marketing to attract international students in an age of internationalisation : A case study of KTH University Instagram from the perspective of Southeast Asian students

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Annusyirvan Ahmad Fatoni; [2021]
    Keywords : Social media marketing; Instagram marketing; higher education market; Southeast Asian students; trust;

    Abstract : This exploratory study identifies the importance of Instagram to market universities in Southeast Asia and the strategies to make interesting content to reach more Southeast Asian students. According to the statistics in 2020 by Statista, Southeast Asia is ranked second in the world’s most active social media users, and Instagram is now quickly catching up with the giant platform Facebook and becoming the rising star. READ MORE

  4. 23. Seaweed as a future food : a nutritional perspective with focus on seaweed aquaculture in Scandinavia

    University essay from SLU/Department of Molecular Sciences

    Author : Robin Lukic; [2021]
    Keywords : Edible seaweed; sugar kelp; Scandinavian seaweed aquaculture; nutrients; toxic metals; food processing; food safety regulation; IMTA;

    Abstract : Edible seaweeds or macroalgae have been a staple food for many centuries in parts of East Asia and have recently started to gain attraction in Europe. Seaweed aquaculture is a well-established food production system in many East Asian countries but has only recently started in Scandinavia. READ MORE

  5. 24. A Non-linear Analysis of Cointegration in South-East Asian Equity Markets

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Massimiliano Severi; [2021]
    Keywords : Cointegration; South-East Asian stock markets; Time series comovements; Markov-switching models; Regime-shifting models;

    Abstract : This paper investigates the presence of cointegration among the main stock markets in South-East Asia, namely those of Hong Kong, Singapore, Malaysia and Thailand. Part 1 of the thesis studies the relationship using Markov-switching models, while Part 2 uses regime-shifting models with one structural break. READ MORE

  6. 25. Microalgae – The new green? : biochemical composition, cultivation and extraction methods

    University essay from SLU/Department of Molecular Sciences

    Author : Ida Åkerberg; Christian Nordqvist; [2021]
    Keywords : microalgae; food; growth conditions; biochemical compounds; extraction;

    Abstract : Microalgae are a promising source of high value compounds for the food industry with both nutritional and health-beneficial qualities with potential to meet the dietary demand of the growing population. Microalgae are highly adaptive towards environmental stresses which is used as important tool for manipulation of the biomass for enhancement of metabolites. READ MORE