Essays about: "Balasubrahmanyam Annam"
Found 1 essay containing the words Balasubrahmanyam Annam.
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1. Understanding Customers Attitudes towards Technology-Based Self-Service : A Case Study on ATMs
University essay from Fakulteten för ekonomi, kommunikation och ITAbstract : In the present society technological innovations are playing significant role in every phase of human life, human interaction with machines has become essential in service sector. In the past a number of efforts have been made in the literature of service marketing to understand how companies can better deliver their services with the help of self-service technology. READ MORE
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