Essays about: "Caroline Nilsson"

Showing result 21 - 22 of 22 essays containing the words Caroline Nilsson.

  1. 21. FDI - A Matter of Distance

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Staffan Skarin; Pauline Nobel; Caroline Nilsson; [2004]
    Keywords : Foreign Direct Investments; FDI; Cultural Distance; Geographical Distance; OLI; Eclectic Paradigm; Management of enterprises; Företagsledning; management; Business and Economics;

    Abstract : The purpose of this study is to explore how the cultural and geographical distances between the home and the host country influence the location decision of a foreign direct investment. Further, the purpose is also to investigate how this influence has changed during the last eleven years. READ MORE

  2. 22. Positioning Strategies in Retail - A Study of the Swedish Grocery Market

    University essay from Institutionen för ekonomi

    Author : Caroline Nilsson; Monica Sparrmo; Henrik Strömqvist; []
    Keywords : ;

    Abstract : It has become easier for companies to operate across the borders in Europe. From being a domestic market, the Swedish grocery market is now going through an internationalisation process. A trend today is that many retailers produce their own private label. READ MORE