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1. 1. Utilization of New Media by Traditional Media Companies in Indonesian Media Industry

   University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

   Author : Charlie Tjokrodinata; [2014]
   Keywords : ;

   Abstract : The rise of social media represents a new challenge to the traditional media industry. Some traditional media companies either shy away on the idea of utilizing social media to enhance their services, but many others actually embrace this as an opportunity to reposition themselves within the industry. READ MORE