Essays about: "Dzenita Dzelepovic"

Found 1 essay containing the words Dzenita Dzelepovic.

  1. 1. Investigating determinant factors of consumers’ sustainable consumption in Scandinavia : Applying the Theory of Planned Behavior model in clean and fabric care

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Dzenita Dzelepovic; Polina Dimitrova; [2021]
    Keywords : Sustainable Consumption; Theory of Planned Behavior; Clean and Fabric Care; Household Appliances; Scandinavia;

    Abstract : The study aimed to explore the determinant factors that influence consumers’ sustainable consumption, or more specifically consumers living in Scandinavia. The study seeked to understand what influences Scandinavian people to purchase a sustainable product based on the Theory of Planned Behavior (TPB) including the attitude, subjective norms, and perceived behavioral control. READ MORE