Essays about: "Factors of tourism in south africa"

Found 2 essays containing the words Factors of tourism in south africa.

1. 1. Country Branding in a Chinese Context: Using a Swedish Example

   University essay from Lunds universitet/Produktionsekonomi

   Author : Linnéa Hellberg; [2011]
   Keywords : Country Branding; Country-of-Origin; China; COO; Sweden in China; National Identity; Brand Image; Technology and Engineering;

   Abstract : Problem Discussion Globalization and social media are factors that enhance the importance for countries to communicate their identity. The dynamics of competition has changed and in order to improve economic performance, attract tourism, trade and investment opportunities a strong country brand is needed. READ MORE

3. 2. COUNTRY IMAGE AND ITS EFFECTS IN PROMOTING A TOURIST DESTINATION

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : MAURICE NDALAHWA MARSHALLS; [2007]
   Keywords : Image; Destinations; Promotion; Tourisim;

   Abstract : The effects of country image on a tourist destination. The case in point South Africa’s image has suffered largely from its derogatory history. With an alarming increase of crime and terrorism activities, tourists are averse to travel to destinations curbed with the image problems. READ MORE