Essays about: "Material Semiotics"

Showing result 36 - 37 of 37 essays containing the words Material Semiotics.

  1. 36. Dreams and Reality in the Outdoors : A study of lifestyle marketing in the outdoor industry in Sweden

    University essay from Företagsekonomiska institutionen

    Author : Enri Bimbashi; [2006]
    Keywords : ;

    Abstract : Much of what is on sale on the shelves of outdoor shops today will mainly be used in the less extreme environment of our “urban jungle”. The red or navy anoraks of days past have been replaced by stylish, lightweight and high-tech pieces of clothing in exotic materials and colors that may never set foot on top of a mountain. READ MORE

  2. 37. Only for men - two analyses of Dressman's advertising

    University essay from Institutionen för informationsvetenskap

    Author : Mikaela Roxenmo; [2005]
    Keywords : Dressmann; sexy advertising; gender;

    Abstract : Abstract Purpose/Aim : My purpose with this essay is to analyse what men and women think is sexist in TV advertising. I have decided to focus my studie on Dressmann's advertising October- November 2004. I will do interviews with four different groups, two women groups and two men groups, which will include 3-4 people each. READ MORE