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Showing result 1 - 5 of 29 essays matching the above criteria.

1. 1. Towards Understanding Factors that hinder The Sustainable Growth of Gambian-owned SMEs

   University essay from Umeå universitet/Företagsekonomi

   Author : Musa Darboe; Isatou B. Jallow; [2023]
   Keywords : Gambian-owned SMEs; co-opetition; Sustainability; entrepreneurship;

   Abstract : Our study aims to establish facts not fictions regarding micro and macro factors affectingthe sustainable growth of small and medium size enterprises that are owned by Gambiansin the Gambia. The life cycle of a business demonstrates how entrepreneurs turn ideas intostartups that go through a survival stage which they later transform into a rapid growthstage until they reach the maturity stage where they can either diversify or start whole newventures. READ MORE

3. 2. TikTok´s contribution to the new way of marketing : A qualitative study about how Swedish SMEs are using TikTok as a tool in their marketing strategy

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : Lina Lennartsson; [2023]
   Keywords : SMEs; Social media marketing; TikTok; Marketing strategy; Target audience; SMEs; Marknadsföring på sociala medier; TikTok; Marknadsstrategi; Målgrupp;

   Abstract : The increasing trend towards digitalization has resulted in social media marketingbecoming a common practice among companies today. This new trend has openedup new opportunities for SMEs, which typically have less resources than largercompanies. READ MORE

4. 3. The Effect of Circular Economy on Financial KPIs : A study on Swedish SMEs within the manufacturing industry

   University essay from Umeå universitet/Företagsekonomi

   Author : Stefan Schaumberger; Gabrielle Degerstedt; [2022]
   Keywords : Circular Economy; Financial Performance Measure; Traditional KPIs; Circular Performance; Linear Economy.;

   Abstract : Circular economy is a topic that has gained a lot of attention during the last decades. Even so, there is still a gap of research at the micro-level regarding how circular economy influences financial performance. This paper aims to investigate if circular economy has a positive impact on financial performance indicators. READ MORE

5. 4. The role of public innovation support in the Swedish food industry

   University essay from Göteborgs universitet/Graduate School

   Author : Matilda Persson; [2019-07-08]
   Keywords : Public Innovation Support; Food Industry; Innovation Intermediary; Accelerator; Public Research Organization;

   Abstract : This thesis examines the role of public innovation support in the Swedish food industry and the aim was to better understand what such innovation support does in order to accelerate SMEs. The aim was further to evaluate the activities of such innovation support to propose improvements to be used in a future national expansion. READ MORE

6. 5. Critical factors when implementing Lean practices and Lean distribution for a micro company in the start-up phase

   University essay from Mälardalens högskola/Akademin för innovation, design och teknik

   Author : Amanda Ivars; Mathias Lundberg; [2019]
   Keywords : Lean; Micro Company; Start-up; Distribution Strategy; Implementation of Lean; SME; Logistics; JIT;

   Abstract : The aim for this study is to identify the critical factors for an implementation of Lean for a micro company in the start-up phase, as well as to identify which Lean practices that are most applicable for a distribution strategy in a micro company. The aim was divided into two research questions: • RQ1: Which factors of a Lean implementation is critical for a producing micro company in the start-up phase? • RQ2: How applicable are lean tools and practices for a micro company’s distribution strategy? The research approach used to answer the aim and research questions were a literature review and a case study. READ MORE