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1. 1. Use-Oriented Business Model for Consumer Durables : an Exploratory Case Study on Business Model Capabilities

   University essay from Luleå tekniska universitet/Industriell Ekonomi

   Author : Möller Henrik; Shahnavaz Tara; [2020]
   Keywords : Use-Oriented Business Model; PSS; Sharing Economy; Business model; Business Model Capabilities; Consumer Durables;

   Abstract : Purpose - The purpose of this study is to explore capabilities needed to deploy a use-oriented businessmodel (UOBM) for consumer durables with low utilization rate. Therefore, the study seeks to uncover activities needed to realize business model capabilities and the capabilities impact on business performance. READ MORE