Essays about: "bachelor business administration"
Showing result 21 - 25 of 125 essays containing the words bachelor business administration.
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21. Harnessing the Power : Exploring Opportunities and Challenges for Successful AI Adoption in Organizations
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : ABSTRACT Date: 2023-05-31 Level: Bachelor/Master thesis in Business Administration, 15 cr Institution: School of Business, Society, and Engineering, Mälardalens University Authors: Axel Bodén Gustav Dahlstedt (99/08/12) (99/03/01) Title: Harnessing the Power: Exploring Opportunities and Challenges for Successful AI Adoption in Organizations Supervisor: Ali Farashah Keywords: Artificial intelligence, Management, Adoption, AI Implementation Research Questions: 1. What are the key challenges and opportunities faced by organizations when adopting Artificial Intelligence technologies? 2. READ MORE
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22. LITHIUM-ION BATTERIES FROM A CLEAN ENERGY PERSPECTIVE: The Case of Northvolt
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2022-06-01 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: João Vitor Barroso França Karl Isaksson Alex Josefsson (99/04/01) (97/10/31) (95/09/08) Title: LITHIUM-ION BATTERIES FROM A CLEAN ENERGY PERSPECTIVE: The Case of Northvolt Supervisor: Konstantin Lampou Keywords: Northvolt, Lithium-Ion Battery, SDG, Sustainability, Clean energy Research question: How does a company in the Lithium-Ion Battery Industry contribute to affordable and clean energy for all? The case of Northvolt Purpose: The purpose of this study aims at understanding what values and implementations Northvolt has in its business to integrate targets from the UN’s SDG number seven. Because of the complexity of the research area, the authors adopted an extensive literature review on articles concerning corporate social responsibility (CSR), sustainable development (SD), and Lithium-Ion batteries. READ MORE
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23. The impact of artificial intelligence on digital marketing
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: [2022-05-25] Level: Bachelor/Master thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, MälardalenUniversity Authors: Ahmed Mohamud (93/06/29) & Abdul Moaz Alkhayat (97/01/01 ) Title: Impact of Artificial Intelligence in Digital Marketing Supervisor: Stylianos Papaioannou Keywords: Artificial Intelligence (AI) Machine learning (ML) Search engine optimization (SEO) Research questions: How does AI affect digital marketing and help companies improve theirperformance? Purpose: The aim of this study is to determine the Impact of AI in digital marketingby analyzing and determining how companies utilize AI to improve performance. Method: This is a qualitative study with an inductive approach conducted using semistructured interview questions and analyzed using template analysis. READ MORE
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24. Digital Marketing Strategies for Startups in the Fitness Industry : A research paper providing a clear picture of how startups in the fitness industry should allocate their resources to achieve the most output
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2022-06-02 Level: Bachelor Thesis in Business Administration, 15cr Institution: School of Business, Society, and Engineering, Mälardalen University Authors: Samuel Andersson Emma Berg Albin Lundgren 99/09/15 99/08/12 99/04/03 Title: Digital Marketing Strategies for Startups in the Fitness Industry Supervisor: Ali Farashah Keywords: Digital Marketing, Startups, Physical Fitness, Social Media, Big Data Research Question: What digital marketing strategies do startups in the fitness industry implement to position their brand to targeted customers in the absence of big data? Purpose: This study aims to provide fitness startups with information to reach their target customers without the use of big data, as well as which marketing strategy is the most effective for a startup. Method: The approach of this study was a qualitative approach. READ MORE
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25. The Effects of Environmental Policies on Companies' Competitive Advantage through Green Supplier Selection : An exploratory multiple case study on the Swedish hotel industry
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: (05/01/2022) Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Fernando Aliaga Narva, Chiara Schneider, Lisa Weller Title: The Effects of Environmental Policies on Companies’ Competitive Advantage through Green Supplier Selection Tutor: Noushan Memar Keywords: environmental policies, green supplier selection, competitive advantage, eco-labels, green labels, environmental awareness Research Question: How do environmental policies influence companies’ competitive advantage through green supplier selection? Purpose: This research aims to explore and gain an understanding of the connection between environmental policies and competitive advantage. Thus, the purpose of this study is to contribute to companies and their suppliers’ future operations and potentially reveal how they can gain a competitive advantage. READ MORE
