Essays about: "consumer Behavior case study"

Showing result 26 - 30 of 133 essays containing the words consumer Behavior case study.

  1. 26. Crisis Management and Early-Stage Greek Startups : The case of COVID-19 pandemic crisis

    University essay from Uppsala universitet/Industriell teknik

    Author : Emmanouil Adamopoulos; Wasim Malik; [2021]
    Keywords : COVID-19; Crisis Management; Crisis Management Model; Innovation; Qualitative Study; Startups; Thematic Analysis;

    Abstract : The COVID-19 pandemic had a worldwide economic effect, and it seems to have produced a challenging economic climate for startups to work in. Thus, the aim of this degree project is to investigate how startups survived the financial and organizational crisis caused by the COVID-19 pandemic, and what was the role of their employees during the crisis. READ MORE

  2. 27. Possibilities and challenges for expanding the electric vehicle adoption: A case study of Swedish consumers’ perception of electric vehicles

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Erica Olsson; [2021]
    Keywords : electric vehicle; consumer adoption; sustainability; diffusion of innovation; ICE vehicle.; Business and Economics;

    Abstract : Electric cars are by many considered a sustainable solution to the ever-growing demand for road vehicles and fuel. The transportation sector is responsible for almost a third of the total greenhouse gas emissions globally and approximately 80% of these emissions can be attributed to road vehicles. READ MORE

  3. 28. The Smartphone Consumer Decision-MakingProcess of University Students in Sweden: The Case of iPhone

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Alek Vladimirov Ivanov; Eric Adam George Akiba; Konstantin Krasimirov Konov; [2021]
    Keywords : Five-stage consumer decision-making process; iPhone; Purchase behavior; Smartphone usage; University Students in Sweden;

    Abstract : Background: The emergence of mobile phones today and in history proves to beexceptionally unique in the consumer electronics market as well as the telecommunicationmarket. The reason behind the huge growth of the industry has been the exceptional evolutionof the technology used in the mobile devices in terms of performance and miniaturization. READ MORE

  4. 29. Distributional justice in Swedish-global value chain partnerships for sustainable textile production : A case study on economic distribution within the Sweden Textile Water Initiative

    University essay from KTH/Hållbar utveckling, miljövetenskap och teknik

    Author : Ingrid Myhr Radell; [2021]
    Keywords : RSCM; PPDP; sustainability; textiles; partnerships; investments; value chain; RSCM; PPDP; hållbarhet; textil; partnerskap; investeringar; värdekedja;

    Abstract : Due to the textile industry’s polluting impact on aquatic environments the Sweden Textile Water Initiative (STWI) was established. This Sida funded collaboration between SIWI (Stockholm International Water Institute), Swedish fashion brands and their suppliers received international recognition for their success in achieving tangible environmental results after implementing sustainability measures at the suppliers. READ MORE

  5. 30. Buy 2 for the price of 1 : A multiple case study of how grocery stores influence consumers impulse buying behavior online

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Tess Adolfsson; Isabell Schönström; [2021]
    Keywords : Impulse buying; Online impulse buying; Consumer behavior; Online grocery shopping; Grocery shopping; E-commerce; Grocery stores;

    Abstract : There has been a significant increase in e-commerce over the past years and to which extent consumers use it. During the past year, when the Covid-19 pandemic has ravaged among us, food consumption has also become a fact. READ MORE