Essays about: "lenovo overall business strategy"

Found 1 essay containing the words lenovo overall business strategy.

1. 1. New service development process-Experiences from a Chinese manufacturing company Lenovo

   University essay from

   Author : naichun huang; [2010]
   Keywords : new service development;

   Abstract : Purpose: This thesis examines the process of  E-care service of Lenovo for better understanding of the new service development process. Based on literature linking on new service development process, case research is the main methodology of this paper. READ MORE