Essays about: "nudging"

Showing result 1 - 5 of 39 essays containing the word nudging.

  1. 1. Overcoming obstacles to Lund University’s sustainability goals: a case study on the use of behavioral insights in canteen settings

    University essay from Lunds universitet/LUCSUS

    Author : Mathieu Mal; [2019]
    Keywords : Organizational change; sustainable university; meat consumption; nudging; sustainability science; Social Sciences;

    Abstract : Universities are in a unique position to lead society through a sustainability transition. Still, there is an unexploited potential, even of low-effort, low-investment measures, for improving environmental sustainability at Lund University. This raises the question of what obstacles lead to suboptimal environmental management in universities. READ MORE

  2. 2. Is sharing really caring?

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Sundara Deepan Nedumaran; Aron Tesfamichael; [2019]
    Keywords : Sharing Economy; Misbehaviour; Nudging; Deviance; Deterrence;

    Abstract : The current shift towards access-based consumption, referred to as the Sharing Economy, has been of interest for researchers and practitioners alike. Within this sharing economy, the usage of mobility services has quickly increased in popularity, especially scooter sharing. READ MORE

  3. 3. Sustainable Behaviour through Nudging? : An Experimental Study on Nudging, Climate Change Denial and Political Orientation

    University essay from Uppsala universitet/Institutionen för psykologi

    Author : Hanna Lundström; [2019]
    Keywords : Nudging; Climate Change Denial; Political Orientation; Sustainable Consumption Behaviour;

    Abstract : Can nudging promote sustainable consumption behaviour? This study investigates if nudging promotes more environmentally-friendly purchases when applying either a default option or adding a product to elicit the attraction effect in a consumption situation of electronic products. The study further investigates sustainable consumption behaviour by looking at political orientation and the degree of climate change denial. READ MORE

  4. 4. Nudge your employees: An empirical investigation of the potential of nudging to support a sustainable organizational culture

    University essay from Malmö universitet/Kultur och samhälle

    Author : Henrik Siepelmeyer; Zane Valujeva; [2019]
    Keywords : nudging; organizational culture; culture change; organizational sustainability; employee behavior; field experiment; sustainability;

    Abstract : To achieve sustainability, organizations are challenged to fundamentally and rapidly transform their business. Changing the underlying organizational culture is a crucial part of and leverage point for this process. READ MORE

  5. 5. Designing Digital Nudges for Sustainable Travel Decisions

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Hanna Andersson; [2019]
    Keywords : Digital nudging; Green nudge; Sustainable tourism; Interaction design;

    Abstract : Tourism is an important force for sustainable development in many countries. It provides millions of jobs which, for some countries, entails an increased gross domestic product (GDP). Unfortunately, there are downsides of tourism as well, and work towards sustainable tourism is now a key feature of many travel organizations. READ MORE