Essays about: "questionnaire on consumer decision making process"

Showing result 11 - 14 of 14 essays containing the words questionnaire on consumer decision making process.

  1. 11. FSC-Fairtrade certifierade trävaror : en marknadsundersökning av två byggvaruhandlare och deras kunder

    University essay from SLU/Dept. of Forest Products

    Author : Simon Ek; [2012]
    Keywords : FSC; Fairtrade; Miljömärkning; Byggvaruhandeln; Eco labeling; builders merchants;

    Abstract : Mellan 2011 och 2013 driver Fairtrade Labeling Organizations International (FLO) och Forest Stewardship Council (FSC) International Center ett pilotprojekt tillsammans. Syftet är att ge småbrukare i utvecklingsländer tillgång till en västerländsk marknad som kan ge dem skäligt betalt för deras skogsråvara. READ MORE

  3. 12. A Study on Influence of Trust, Social identity, Perceived Risk and EWOM on Consumer Decision-Making Process in the context of Social Network Sites

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Aizhen Loh; [2011]
    Keywords : social networks sites; EWOM; trusts; perceived risks; social identity; purchase intentions;

    Abstract : With the advent of Web 2.0 applications, social network sites enable customers to actively participate as market players and reach out to the mass population within a short span of time. The tremendous impact of the rise of social network sites not just shifted the way businesses work, it also changed the manner consumers behave. READ MORE

  4. 13. Marketing strategies in financial crisis : with change in mobile phone technology

    University essay from Handelshögskolan vid Umeå universitet

    Author : Rizwan Shabbir; Attiq Ur Rehman; [2010]
    Keywords : Marketing strategies; financial crisis; buying behaviour;

    Abstract : The financial crisis has affected every economy during the last decade thus under this changing environment that effect the marketing strategies and these strategies began to change according to the buying behavior of the people. In this research the consumer perspective is examined with the change in mobile phone technology. READ MORE

  5. 14. Assessing Youth’s Buying Behaviour towards Sports Shoes

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Narsimha Vamshi Krishna Srungaram; [2008]
    Keywords : Marketing; Youth buying behavior;

    Abstract : The paper focuses on attitudes and behavior on the concept of the youth’s buying behavior towards branded sports shoes, different consumers have got different decision making process. The buyer’s ultimate goal is to buy the product of qualitative, quantitative with low/best affordable price. READ MORE