Increasing Participation in Social Enterprise : A Strategic Development Approach for the Developing World

Abstract: Current, unsustainable practices are negatively impacting the socio-ecological systems on which humanity depends. This paper argues that social enterprise, as a market-based approach is an effective tool to help developing countries to transition toward sustainability. To gain an understanding as to how broader participation in social enterprise could be encouraged, this research investigates the motivations, enablers, challenges and incentives for professionals in developing countries to participate in social enterprise. In addition, the role of social enterprise and its limitations in moving society toward sustainability were investigated. A qualitative research design was used. The framework for strategic sustainable development (FSSD) was employed to ensure a systems perspective of sustainability was captured in this study. Findings include seven motivational factors, eight enabling factors, and twelve challenges facing social entrepreneurs; as well as seven categories of suggested incentives to increase participation. Strategic recommendations targeted toward government agencies, non-governmental and multilateral development organizations, and social enterprise incubators, were provided as guidelines to encourage participation and ensure sustainability.