Essays about: "Corporate Case Competitions"

Found 2 essays containing the words Corporate Case Competitions.

  1. 1. The sportification process of emerging activities in Sweden : Case studies of e-sports and padel through the perspectives of institutionalization and standardization

    University essay from Malmö universitet/Institutionen Idrottsvetenskap (IDV)

    Author : Demi Erik; Aarden Jurgen; [2021]
    Keywords : Sportification; Sweden; Institutionalization; Standardization; E-sports; Padel;

    Abstract : The sportification process of e-sports and padel in Sweden is analyzed by using the concepts of institutionalization and standardization, which are closely related elements of sportification. This contributes to map, and better understand the sportification process of emerging activities in Sweden. READ MORE

  2. 2. Case Competitions as a Tool to Build Brands and Reputation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Judith Armenteras; Iris Politiek; [2018]
    Keywords : Corporate Case Competitions; strategic brand management; case competitions; brand reputation; internal branding; employer branding.; Business and Economics;

    Abstract : Aim: We aim to broaden the view and the understanding of what a case competition is and how it can be used beyond its use as an educational method of teaching and learning. More specifically, the purpose is to explore the phenomenon of case competitions as a branding tool from a strategic brand management perspective. READ MORE