Essays about: "HV71"

Showing result 1 - 5 of 7 essays containing the word HV71.

  1. 1. Service Quality in the Eyes of Sporadic Spectators : A Quantitative Study for HV71 with a Modified Sportscape Framework

    University essay from Jönköping University/IHH, Marketing and Logistics

    Author : Zimon Karlsson; Gustav Carlsson; [2020]
    Keywords : service quality; sporadic spectator; spectator sport; total service quality; HV71; hockey; services; service dimensions; quantitative study; fans; service kvalité; åskådare; åskådarsport; HV71; hockey; tjänster; kvantitativ studie; fans;

    Abstract : Introduction: Sports consumption is a unique human experience in which consumers invest both money and emotions where the game becomes the main focus of the event and constitutes what is known to be a sporting event. Sports organizations are required to track how their service quality is perceived during these events in order to understand the values of their spectators and to evaluate levels of satisfaction. READ MORE

  3. 2. Is financial health a determinant of sport success?

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Albin Malmqvist; Marcus Hammarström; [2019]
    Keywords : Benchmarking; Financial benchmarking; Financial health; Ice hockey; Sport success; Grey Relational Analysis; Logistic Regression model;

    Abstract : The purpose of this study is to find the relationship between financial health in an ice hockey club and its sport success. The study answers the research question: How can financial health of Swedish ice hockey clubs be able to explain the sport success in the Swedish Hockey League? Based on the research question, the study uses the theory Benchmarking and a more specific benchmarking terminology called Financial benchmarking. READ MORE

  4. 3. Service Quality in Swedish Ice-Hockey : Case Study on HV71

    University essay from

    Author : Victor Wakerius; Albin Isaksson; Emil Wiklund; [2015]
    Keywords : ;

    Abstract : .... READ MORE

  5. 4. Management Accounting in Sports Associations - A Study of Large Elite Sports Associations

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Markus Flinkberg; Andreas Rönnblom; [2009-06-10T12:02:25Z]
    Keywords : ;

    Abstract : Background and Discussion of the Problem: Elite sports associations, especially in football and ice-hockey, are becoming more commercialised and professional. Many sports associations are non-profit organisations. The financial aspect has, however, gained a higher importance greater importance. READ MORE

  6. 5. Sponsorship - Attitudinal Effects of Sponsorship

    University essay from IHH, Företagsekonomi

    Author : Wiktor Jansson; Ilja Johansson; Ali Mehrnoosh; [2009]
    Keywords : attitude change; brand attitude; brand image; brand recall; cognitive consistency; experiment; mere exposure effect; sport sponsorship; Brynäs IF; HV71; Stora Enso.;

    Abstract : Purpose: To investigate how attitudes of hockey supporters change towards a sponsoring company depending on fan type and team commitment. Background: Sponsorship has become a widely accepted and used as a communication tool. In Sweden, sponsoring is a large part of all advertising conducted in the country. READ MORE