Essays about: "Julia Jonsson"

Found 5 essays containing the words Julia Jonsson.

  1. 1. Navigating NPD in Unfamiliar Markets : Keys for a Successful Process Execution in Uncertainty

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Julia Jonsson; Hildegunn Strand; [2023]
    Keywords : New Product Development; Radical Innovation; Unfamiliar Markets; Familiar Markets; Product Innovation; NPD process.; Ny produktutveckling; Radikal Innovation; Okända Marknader; Kända Marknader; Produktinnovation; NPD-process.;

    Abstract : Innovation is a crucial activity to ensure companies’ viability and is increasingly important to sustain competitive advantage. Globalization and the accelerating technological development are creating new markets previously not explored. READ MORE

  2. 2. An Investigation of the Attractiveness and Feasibility of Introducing Temocillin to the Swedish or Scandinavian Market

    University essay from Uppsala universitet/Institutionen för kemi - Ångström

    Author : Lovisa Hultqvist; Cajsa Jonsson; Sufyan Kani; Julia Regnell; Lovisa Weiden; [2023]
    Keywords : Temocillin; antibiotics; resistance; febrile urinary tract infections; health technology assessment; break-even analysis.;

    Abstract : Antibiotic resistance is a global health concern. Its increasing development is seemingly due to the irresponsible use of antibiotics and their availability. READ MORE

  3. 3. Used Clothing Acquisition for Reuse : A case study on take-back schemes of used children’s clothing

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Julia Lidell; Anna Jonsson; [2022]
    Keywords : Acquisition; Reuse; Children’s clothing; Take-back scheme; Fashion retail;

    Abstract : Background - In the attempt to affect environmental impacts and increase circularity in the fashion industry, several new business models are emerging. Take-back scheme is one strategy that is implemented as a part of the second-hand business model by fashion retailers, where reuse is the central goal. READ MORE

  4. 4. The Effectiveness of Personalised Advertising : An exploratory study on personalised advertising done on Facebook.

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Amanda Jonsson; Julia Darnéus Ekeroth; [2021]
    Keywords : Social Media; Facebook; Personalised Advertisement; Perceived Advertising Value and Attitude; Online Consumer Behaviour;

    Abstract : .... READ MORE

  5. 5. Gangnam Style : A qualitative case study on Swedish fashion brands entering and becoming resilient on the South Korean market.

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Malin Forsvall; Julia Jonsson; [2019]
    Keywords : Resilience; Entry Mode; South Korea; Swedish Fashion;

    Abstract : This study will examine the internationalisation process of Swedish fashion brands entering the South Korean market to be able to get an understanding of how the decision of entry strategy is influenced and how it affects the resilience in the market, as well as identify the drivers and barriers influencing the choice of entry mode. The study was conducted through a qualitative multiple case study with an inductive methodology approach. READ MORE