Essays about: "branding in india"
Found 5 essays containing the words branding in india.
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1. From /færj/ to /rang/ : Strategies for textiles and colours for sustainable product design
University essay from Linnéuniversitetet/Institutionen för design (DE)Abstract : Colour is used as a form of communication which represent ideas, feelings, and emotions. The possibility to use colour as a symbol for interpretations is endless. Colour represents different things in different part of the world and hence understanding the colour psychology is important in product design. READ MORE
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2. Understanding the role of social networks in the process of internationalization
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : This thesis aims to explore the role of social network in the international market for the companies that plan to test their capabilities of social network for enhancement of business. In order to explore such capabilities, LinkedIn, Facebook, twitter and other social networks have been considered as examples, using companies from three different countries France, China and India. READ MORE
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3. Country Branding in a Chinese Context: Using a Swedish Example
University essay from Lunds universitet/ProduktionsekonomiAbstract : Problem Discussion Globalization and social media are factors that enhance the importance for countries to communicate their identity. The dynamics of competition has changed and in order to improve economic performance, attract tourism, trade and investment opportunities a strong country brand is needed. READ MORE
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4. A competitive business strategy development for market expansion in India : A tool for identifying business opportunities for Nilörn Group AB
University essay from Högskolan i Borås/Institutionen TextilhögskolanAbstract : The Branding Solution & Designing Industry has been seemingly proliferating with the growth inthe Apparel and fashion industry, predominantly. With economic development there has been anincrease in the private consumption and growth in GDP; as the demand from the fashion andready-to-wear industry has increased significantly. READ MORE
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5. ATTITUDES TOWARDS CORPORATE SOCIAL RESPONSIBILITY AMONG FUTURE BUSINESS LEADERS IN BANGALORE, INDIA
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The main purpose of this thesis is to investigate the attitudes towards Corporate Social Responsibility (CSR) among India's future business leaders. Furthermore, the implications of the results are discussed from a Multinational Corporation's (MNC's) perspective. READ MORE