Essays about: "case study customer relationship management"

Showing result 11 - 15 of 156 essays containing the words case study customer relationship management.

  1. 11. Sustainable logistics service providers : A qualitative case study of future technology and IT solutions attributes for 3PL clients

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Amanda Skärbo Jonsson; [2022]
    Keywords : logistics; third-party logistics; inter-organizational relationship; key performance indicators; sustainable balanced scorecard; technical warehouse solution; sustainability; attribute; logistik; tredjepartslogistik; interorganisatoriska relationer; resultatindikationer; hållbart balanserat styrkort; teknisk lagerlösning; hållbarhet; attribut;

    Abstract : The growing demand for commerce has disrupted the market's supply chains. To manage the customer demands, contracting a third-party logistics (3PL) can help make the chain more resource efficient. Actions such as implementing sustainable technology and IT infrastructure are important to invest in. READ MORE

  2. 12. Business Model Innovation in Swedish FinTech Industry : A case Study of Klarna

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Rui Wang; [2022]
    Keywords : FinTech; Business Model Innovation; Swedish FinTech;

    Abstract : The financial industry has been greatly influenced by the Internet revolution and mobile technology, which has laid a solid foundation for innovation in the field of FinTech. However, we need to be concerned that the revolutionary digital technologies employed by FinTech companies can only be profitable if they can be brought to market with a suitable business model, which means that FinTech companies rely on their business logic, value network, and company position. READ MORE

  3. 13. How to gain and retain customers : a case study of how the daily work with CRM and e-CRM unfolds amongst large-scale firms in a contingent environment

    University essay from SLU/Dept. of Economics

    Author : Aran Candil Sulayman; David Hartman; [2022]
    Keywords : CRM; e-CRM; contingency theory; digitalization and performance; large-scale firms;

    Abstract : It has become increasingly important in the last decade to stay on top of the rapid digitalization, which has made efficient management of customer relationships increasingly essential for firms to implement within their business process. This has led to Customer Relationship Management (CRM) and the digital extension of it, electronic Customer Relationship Management (e-CRM) becoming cornerstones to the daily operations of many large-scale firms. READ MORE

  4. 14. Food delivery or Forced delivery? A case study on restaurants' business model innovation in response to digital platforms

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Emil Clemensson; Wendela Spelmans; [2021]
    Keywords : Digital platforms; Gig economy; Business model; Business model innovation;

    Abstract : Digital platforms have prospered since the beginning of the pandemic and radically change how firms create and capture value. The restaurant industry has been particularly exploited, invoking strains on incumbent restaurants' business models and leaving managers in unfamiliar territory. READ MORE

  5. 15. Uncertainty management – How to handle project uncertainty : A case study at Rimaster Development

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Douglas Hellström; [2021]
    Keywords : Uncertainty management; Agile methodology; Waterfall methodology; uncertainty; risk; opportunity; hybrid project management; Osäkerhetshantering; Agile; Vattenfallsmetodik; osäkerhet; risk; möjlighet; hybrid projektledning;

    Abstract : We know that it is difficult to forecast the future, and the same applies to project management. There are a lot of occurrences that are both predictable and not possible throughout the course of a project. The management of uncertainty is a management method that helps to forecast and adjust to future occurrences. READ MORE