Essays about: "cultural aspects to international business"

Showing result 21 - 25 of 38 essays containing the words cultural aspects to international business.

1. 21. The Risk Assessment based on international standards, a credibility evaluation: A case study on international standards of Risk Assessment and Management in the Information Security context

   University essay from Umeå universitet/Företagsekonomi

   Author : Daniel Hedian; Gil Silva Neto; [2015]
   Keywords : Credibility; risk assessment; risk management; international standards; risk; information security; ISO 27005; NIST 800-30.;

   Abstract : Summary Organizations face risks regardless of the type of industry or government. Historically risks have been undertaken in various processes and coped with differently by society. READ MORE

3. 22. The Influences of Cultural Differences on Entrepreneurial Leadership

   University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Author : Chang Shu; Sergey Turuev; [2015]
   Keywords : Cultural difference; entrepreneurial leadership; entrepreneur; leadership; China; Russia; cultural background; business culture; education; family education; school education; conscious behavior;

   Abstract : With the globalization of the world, more people have access to international working environment. Cultural differences bring increasing challenges to entrepreneurs who lead companies in international market. READ MORE

4. 23. Cross-cultural differences in brand image perception

   University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologi

   Author : Emelie Jansson; [2013-09-20]
   Keywords : Brand; brand image; brand associations; brand perception; brand identity; brand personality; culture; intercultural communication; cultural dimensions; marketing; marketing communications;

   Abstract : Problem – International companies need to become more aware of differences within cultures and consumer behavior to stay competitive in today’s business environment. Even though international companies aim to communicate the same image of global brands across different cultures, the image of those brands may still be perceived differently due to differences in cultural values. READ MORE

5. 24. Study of the Key Success Factors in Early Stages of Innovation at a Global Scale

   University essay from Lunds universitet/Förpackningslogistik

   Author : Viridiana Pineda Casique; [2013]
   Keywords : Global innovation; culture; cross-cultural collaboration; global consumers; Social Sciences;

   Abstract : Global scale innovation is a new topic that is continuously gaining importance among companies, moreover multinational ones. The main aspects related to innovation in general were studied as well as the most important aspect of culture and cultural differences. Many theories related to the global consumer studies were reviewed. READ MORE

6. 25. Communicative Patterns in Intercultural Classrooms - Case Study with Focus on Intercultural Communication, Humor & Laughter

   University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologi

   Author : Yanhua Bai; Rui Zhang; [2012-10-05]
   Keywords : Chinese; culture; communication; intercultural communication; intercultural classroom; humor; laughter; educational communication;

   Abstract : Today, because of globalization and the development of communication technology, it is easier for people from different countries to get in touch and communicate with each other. In order to communicate better in different areas, such as business, diplomacy, tourism, etc, language competence is essential. READ MORE