Essays about: "ecological fashion"

Showing result 6 - 10 of 25 essays containing the words ecological fashion.

1. 6. Sustainable apparel marketing and consumption : An analysis of Patagonia’s Worn Wear video marketing campaign

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Artem Syniuk; [2021]
   Keywords : Sustainable marketing; fashion; apparel industry; semiotics; documentary video; Patagonia inc.;

   Abstract : Background: The modern world struggles with an environmental crisis and many industry sectors could be considered as non-sustainable. The fashion industry is poorly performing both in ecological and social sustainability due to mass production and apparel waste caused by fast changing fashion. READ MORE

3. 7. Sustainable Decision-Making in the Fashion Industry : How to influence the fashion industry to adopt more sustainable packaging solutions

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : Elin Enlund; Jennie Nilsson; [2021]
   Keywords : The fashion industry; sustainability; packaging; e-commerce; drivers; institutional logics; barriers; product development; decision-making; LCA; platform; B2B.; Modeindustrin; hållbarhet; förpackningar; e-handel; institutionella parametrar; barriärer; produktutveckling; beslutsfattande; plattform; B2B;

   Abstract : Today, the fashion industry is responsible for 4 per cent of the global greenhouse gas emissions in the atmosphere and 20-35 per cent of the microplastics in the ocean. It is thereby a highly debated industry when it comes to environmental sustainability. READ MORE

4. 8. Less is More - Minimalism as an Approach to Sustainable Business-Making in the Fashion Industry

   University essay from Malmö universitet/Institutionen för Urbana Studier (US)

   Author : Lena Botzem; Sarah Schimmer; [2021]
   Keywords : Minimalism; Sustainability; Fashion Industry; Business Strategy; Fair Fashion; Business Organisation;

   Abstract : Research on minimalism on the individual level shows the concept to be linked to ecological sustainability by applying methods such as reduction of consumption and valuing of product quality over quantity. In the fashion industry, concepts like ‘capsule wardrobe’ propose a reduced but high-quality, timeless wardrobe. READ MORE

5. 9. Rent More, Buy Less: A Quantitative Study on Men's View on Renting Clothes Online

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Nellie Brandin; Elisa Dittes; [2020]
   Keywords : Collaborative consumption; Online clothing rental; Gender differences; Barriers to adoption; Perceptions;

   Abstract : The present overconsumption of fashion leaves a massive ecological footprint on the planet. An emerging business model in collaborative consumption addressing this problem is online clothing rentals, which allow consumers to rent everyday clothes instead of buying them. READ MORE

6. 10. Changing attitudes towards fast-fashion : A qualitative study of Swedish Generation Z and their increased ecological conscience

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Mimmy Ly; Sophie Vigren; [2020]
   Keywords : Fast-fashion; sustainability; ethics; environmentally responsible fashion; socially responsible fashion; ecological conscience; Generation Z; attitudes; consumer behavior;

   Abstract : The fast-fashion industry’s effect on the environment becomes more of a critical subject as the industry grows and dominates the apparel industry. Fast-fashion is based on frequently pushing new trends to consumers in order to increase sold volumes. READ MORE