Essays about: "motivation loyalty"

Showing result 21 - 25 of 32 essays containing the words motivation loyalty.

  1. 21. Can CSR be used to increase loyalty among Chinese employees in China? A study from a Western perspective

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Sanna Danielsson; Jonatan Zettergren; [2014-08-12]
    Keywords : CSR; China; motivation; loyalty; Western firms; Chinese employees;

    Abstract : One of the largest difficulties faced by multinational firms operating in China is the high turnover rate among their Chinese employees. In fact, in 2013, it was rated by US firms to be a larger problem than for example restrictions on foreign investment, transparency and problems related to protection of intellectual property rights (USCBC, 2013). READ MORE

  3. 22. Motivation för att vara förtroendevald i Lantmännen : en undersökning om vad som motiverar förtroendevalda. Då, nu och i framtiden

    University essay from SLU/Dept. of Economics

    Author : Hanna Österberg; [2014]
    Keywords : förtroendevalda; kooperation; Lantmännen; motivation; socialt kapital;

    Abstract : Lantmännen ekonomisk förening (Lantmännen) är en av Nordens största koncerner inom lantbruk, lantbruksmaskiner, livsmedel och energi. Företaget är ett medlemsägt företag med cirka 33 500 medlemmar, som var och en har en röst. READ MORE

  4. 23. Antecedents of loyalty in an online retailing business

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Roshanak Hashemi; [2013]
    Keywords : Customer loyalty; experimental experience; Online retailing business and online customers.;

    Abstract : Retailing industry is challenged by empowered customers, scattered markets and intensified competition. Online retailing has a unique opportunity to take a leading role in the global marketplace by providing location free, customer controlled, and information rich retail service. READ MORE

  5. 24. Luxury Consumer Behaviour -A Comparative Case Study of Emerging Luxury Markets in China and Finland

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : Suvi Lukkarinen; Wei Xing; [2012]
    Keywords : uxury consumer behaviour; China; Finland; comparative study;

    Abstract : The study on luxury consumers is always connected to their drives behind consumption. Why people buy luxury products is an interesting question. This thesis investigates influencing forces behind luxury consumer behavior, in a comparative case study on Chinese and Finnish consumers. READ MORE

  6. 25. Impact of Sport Sponsorship on a Brand : Investigated in the Case of Löfbergs Lila AB

    University essay from Avdelningen för företagsekonomi

    Author : Stefan Andres; Nina Prantl; [2012]
    Keywords : Sponsorship; Sport Sponsorship; Branding; Brand Knowledge; Brand Image; Brand Awareness; Brand Equity;

    Abstract : The underlying motivation of this paper is the investigation of the impact sport sponsorship has on a brand. As sport sponsorship is scholarly considered to be a powerful brand equity building method, this communication tool gains globally in importance by contributing essentially to business success. READ MORE