Essays about: "related literature for thesis for student organization"

Showing result 1 - 5 of 20 essays containing the words related literature for thesis for student organization.

  1. 1. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
    Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

    Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

  2. 2. Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lauriane Martine Jambu; Nina Lotz; [2023]
    Keywords : digital transformation; retail industry; design system; dynamic capabilities; digital maturity; adoption; human factors; Business and Economics;

    Abstract : This thesis aims to explore how a design system can serve as a resource for digital transformation within the retail industry, by drawing from the dynamic capabilities approach and the digital maturity framework by Pinto et al. (2023). READ MORE

  3. 3. Exploring Antecedents of Citizenship Behaviors in a Swedish Energy Company: A Mixed Methods Approach

    University essay from Lunds universitet/Institutionen för psykologi

    Author : Gustav Strandberg; Gaja Natlačen; [2023]
    Keywords : Organizational Citizenship Behavior; Office Housework; Gender; Personality Recognition; Organizational Tenure; Role Clarity; Social Sciences;

    Abstract : This thesis was aimed to explore the occurrence and antecedents to two types of citizenship behaviors, Organizational Citizenship Behavior (OCB) and Office Housework (OH), within a Swedish energy company. We adopted a mixed method design, with an initial qualitative study (focus groups) exploring the participants’ perceptions of citizenship behavior within the organization. READ MORE

  4. 4. Introducing Paper Pallets to the IKEA Food Supply Chain - What is the Potential and Will the Temperature be Retained during Transportation?

    University essay from Lunds universitet/Teknisk logistik

    Author : Ellen Bengtsson; Pernilla Johansson; [2022]
    Keywords : Paper pallets; temperature-controlled transport; food supply chain; Technology and Engineering;

    Abstract : Title: Introducing Paper Pallets to the IKEA Food Supply Chain - What are the Potentials and Will the Temperature be Retained during Transport? Contribution: This thesis is produced with equal efforts from both authors, where each author has been involved in each and every step of the process. Problem description: Paper pallets with 50 mm feet have been used in IKEA Furniture for several years with both positive financial and environmental benefits. READ MORE

  5. 5. Supply Chain Transparency- Benefits & Transformational Barriers

    University essay from Lunds universitet/Teknisk logistik

    Author : Charanya Sridharan; Yash Shrimali; [2021]
    Keywords : Supply Chain Management; Supply Chain Transparency; Supply Chain Visibility; Digitalisation; Supply Chain Integration; Technology and Engineering;

    Abstract : Background Transparency of a supply chain is the extent to which all its stakeholders have a shared understanding of, and access to, the product-related information that they request, without loss, noise, delay, and distortion. Having access to accurate and timely information is a challenging issue in global supply chains. READ MORE