Essays about: "Anne Carlsson"

Found 3 essays containing the words Anne Carlsson.

  1. 1. Casually Connecting with Customers : A study on how B2B microenterprises use customer data from social media in order to increase sales

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Julia Robertsson; Anne Carlsson; Sanne Pedersen; [2021]
    Keywords : social selling; relationship; trust; customer data; data collection; data utilization;

    Abstract : This study is using an inductive explorative approach to investigate how micro-enterprises within the marketing consulting industry collect and use data for the purpose of increasing sales. A micro-enterprise is considered to be a company that employs no more than 10 people and/or whose annual turnover is no more than 2 million EUR. READ MORE

  3. 2. An Integrated Tool Chain for Combinatorial Testing of Industrial Control Software

    University essay from Mälardalens högskola/Akademin för innovation, design och teknik

    Author : Liene Andersone; Anne Christine Carlsson; [2021]
    Keywords : Control Software Testing; PLC; CODESYS; Combinatorial Testing; Testing;

    Abstract : Testing is an important activity in software development used to ensure the quality of a product. In industrial practice when developing control software, such as Programmable Logic Controllers (PLCs), software testing is, in some cases, neglected during the development process. READ MORE

  4. 3. Supporting Intrinsic Motivation in a VR Reaction Training Application

    University essay from Lunds universitet/Ergonomi och aerosolteknologi

    Author : Gabrielle Carlsson; Anne Line Gjersem; [2021]
    Keywords : Self determination theory; Virtual reality; reaction training; autonomy support; competence support; Technology and Engineering;

    Abstract : Studies have validated that supporting basic psychological needs of the self-determination theory (SDT) in video games can affect intrinsic motivation. But it is difficult to find evidence that the same applies to virtual reality (VR) applications, especially by isolating groups of game features that support each of the basic psychological needs. READ MORE