Essays about: "Emmanuel M Mwanakatwe; Joachim N Mussa"

Found 1 essay containing the words Emmanuel M Mwanakatwe; Joachim N Mussa.

  1. 1. CUSTOMER RELATIONS INFLUENCE AND IT’S RELATIONSHIP WITH CORE COMPETENCE : A CASE OF MOBILE COMMUNICATION SERVICE PROVIDERS

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Emmanuel M Mwanakatwe; Joachim N Mussa; [2011]
    Keywords : Customer relations; Core competence; Influence; Relationship; Customer relations strategies;

    Abstract : Purpose: The purpose of this thesis is to study and show how a customer relation through its strategic key elements is related to Core competence. Design and Methodology: This is a case study approach involving multiple cases for mobile telecommunication service providers from two countries namely, Tanzania and Zambia employing a qualitative research design. READ MORE