Essays about: "Erika Ngai"

Found 1 essay containing the words Erika Ngai.

1. 1. Inter-Organizational Communication : A multiple case study within the Swedish cruise line industry 

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Erika Ngai; Erika Egonsson; [2015]
   Keywords : IOC; Cruise Lines; Network of Actors; Frequency of Interaction; Trust; Power;

   Abstract : Previous research has addressed the importance of IOC, where the outcome of a poor IOC between actors in a network will affect the information sharing and the inter-organizational relationship. The topic has been extensively researched, however researchers are still highlighting the need to further research. READ MORE