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Found 3 essays matching the above criteria.

1. 1. Customers Perspective of a Non-Reward Referral Marketing. : A Case Study of OnePlus Smartphone Manufacturer.

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Dennis Luu; Sebisubi Lubwama Muhamad; [2016]
   Keywords : Non-reward referral marketing;

   Abstract : Aim: The aim of this study is to analyze how a non-reward referral program can be operated without offering a real incentive to one referring someone else to a company. A case of Oneplus smart phone Manufacturer Company is used to illustrate the topic under study in the introduction chapter to give the reader a clear picture of the study. READ MORE

3. 2. The Impact of Incentive Systems in Global Organizations Located in Sweden -A Case Study of Astra Zeneca

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Caroline Kvist; Emelie Andersson; [2012-06-11]
   Keywords : Incentive system; bonus system; reward; compensation; management control; management accounting;

   Abstract : Background and The main purpose of an incentive system is to affect the behavior of those who Problem: should be rewarded and thus guide them to work towards common goals. There has been negative publicity regarding incentive systems in Sweden, but despite this it is used by many Swedish companies. READ MORE

4. 3. Incentive in the consultancy business

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Liza Sandberg; Robert Strängberg; [2008-06-10T11:50:14Z]
   Keywords : ;

   Abstract : Background and research question: There are several manners to control employees and ensure that they perform in accordance to the company’s objectives. This is obtained by the use of management control systems. One of the controls measures available is reward systems. READ MORE