Essays about: "Malin Helldin"

Found 1 essay containing the words Malin Helldin.

  1. 1. The Standardization-Adaptation Dilemma: Emphasizing Global Processes or Local Conditions in Supply Chain Strategy? A Case Study at Tetra Pak Korea

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Malin Helldin; Jesper Hallberg; [2012]
    Keywords : Global Strategies; Standardization; Adaptation; Supply Chain Strategy; Process Efficiency; Financial Performance; Customer Management; Business and Economics;

    Abstract : Problem definition: In times of increased globalization, the question of to what degree global companies should standardize their business is a topic often addressed in academic research. Connected to a decision between standardization and adaptation are tradeoffs, as both directions bring about advantages that would otherwise not be fulfilled. READ MORE