Essays about: "Marc Orozco"

Found 2 essays containing the words Marc Orozco.

1. 1. Why do players buy in-game items : An exploration into microtransactions and their effect on flow

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Adam Christopher Karboub; Marc Orozco Sebastian; [2023]
   Keywords : Free-to-play games; Microtransactions; Flow Theory; Exchange Theory; Gaming; Skins;

   Abstract : Background: In the last couple years, the free to play sector in gaming has taken a rise compared to their pay to play counterparts, being able to generate up to 85% of all gaming revenue. More and more game developers have opted to change their game from a paid model to a free-to-play business model, with prominent cases being games like CS:GO and Overwatch. READ MORE

3. 2. How do companies communicate sustainability through Online Platforms? : A multiple case study of three companies that perform sustainably.

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Judit Surribas; Marc Orozco; [2020]
   Keywords : Sustainability; Social Media; Communication; Green Marketing; Online platforms.;

   Abstract : Background: Online platforms have nowadays been more developed and used by the population. For this reason, companies use to share more information through them. Moreover, the interest in sustainability also increases by people. Therefore, companies are trying to communicate sustainability through different techniques and actions. READ MORE