Essays about: "Markus Holmström"

Found 2 essays containing the words Markus Holmström.

  1. 1. Leading in the Middle of Forced Remote : How COVID-19 influenced the transformational leadership dimensions of middle-managers

    University essay from

    Author : Markus Holmström; Albin Lindsjö; [2021]
    Keywords : Transformational Leadership; Virtual Teams; Forced Change; Remote Leadership;

    Abstract : Background: The COVID-19 pandemic has affected organizations as they have been forced to move their operations from a physical space to a fully remote work environment. This rapid and forced digitalization puts pressure on organizations and their leaders to guide them through these uncertain times. READ MORE

  3. 2. Brand communities within esports : The interactions between esport organizations and consumers

    University essay from

    Author : Markus Holmström; Larglind Sopaj; Douglas Nord; [2019]
    Keywords : esports; esport organizations; brand community; virtual brand community;

    Abstract : Background:           In 2019, the esport industry is expected to become a billion-dollar                                  industry. This new industry has presented rapid growth in recent times                                  which has led to new organizations and companies being formed to                                  capitalize on this opportunity. READ MORE