Essays about: "literature review of customer satisfaction"

Showing result 1 - 5 of 66 essays containing the words literature review of customer satisfaction.

  1. 1. How do SMEs in Sweden use digitalization to strengthen their relationship with customers?

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Huaying Wang; Annmarie Okalebo; [2022]
    Keywords : Digitalization; Customer Relationship Management; Trust; Satisfaction; Loyalty;

    Abstract : Purpose This paper aims to explore how digitalization affects Swedish SMEs' relationship with the customers to increase satisfaction, trust, and loyalty of the customers. Literature review The literature review gives a thorough account of the theoretical concepts and contributes to the analysis. READ MORE

  2. 2. Critical Decision Factors When Making a Cost-Effective Train Fleet Turnover : A Study in The Swedish Railway Sector

    University essay from KTH/Hållbar produktionsutveckling (ML)

    Author : Roman Zandi; Roy Khazzaka; [2022]
    Keywords : ;

    Abstract : Sustainability and availability are two essential terms for many industries when making changes within the supply chain and making decisions regarding which technical solution is most costeffective and brings the most value to the organization. Since these two topics have been growing in recent years, decision-makers need to understand the level of detail and the value these two areas can bring to an organization. READ MORE

  3. 3. A Performance Measurement System for SCO Industrial Base Performance Converting Sales

    University essay from Lunds universitet/Teknisk logistik

    Author : Hanna Trulsson; [2022]
    Keywords : performance measurement system; performance measures; supporting infrastructure; order management; order-to-delivery process; Technology and Engineering;

    Abstract : From literature review a theoretical research model was developed describing the process for designing a performance measurement system fit for the company culture, strategic direction, and stakeholder perspective. Following the model, the definition of high performance for the department was investigated and success factors were formulated from interview results. READ MORE

  4. 4. Improve Customer Engagement by Implementation of Service Robot - A case study in collaboration with Husqvarna Group

    University essay from Göteborgs universitet/Graduate School

    Author : Jiao Yang; Xiaojuan Liao; [2021-07-08]
    Keywords : Frontline service robots; Customer engagement; Perceived innovativeness; Service experience; Customer satisfaction; Asset-builder business;

    Abstract : Background and Purpose: Customer engagement has strategic importance for firms since it enhances the performance of the firm in various aspects. Nowadays, firms are employing advanced technology to increase customer engagement. READ MORE

  5. 5. Understanding customer experience and repurchase intention in live streaming shopping: An empirical study in China

    University essay from Göteborgs universitet/Graduate School

    Author : Mengjiao Qian; [2021-07-02]
    Keywords : Customer experience; customer satisfaction; live streaming shopping; trust; Repurchase intention; price; enjoyment; product quality; interaction quality;

    Abstract : Purpose – The purpose of this study is to identify the influential factors of customer experience within live streaming shopping, and their impact on customer satisfaction and repurchase intention. Moreover, the relationships between customer satisfaction, trust and repurchase intention inside the model will be tested as well. READ MORE