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Found 2 essays matching the above criteria.

1. 1. Provider Reactions and Cooperation Models in the Swedish Mobile Payment Space

   University essay from KTH/Industriell Management

   Author : Melvin MASUWELY FONDESON; [2014]
   Keywords : Mobile Payments; Disruptive Innovation; Managing Innovation; Business Model Innovation; strategic assets; Transaction Costs; and Cooperation Models.;

   Abstract : The convergence of mobile and social media, enabled by the ever-changing landscape of information and communication technologies and wireless technologies, has over the last decade, transformed our world into a Socio-Mobile Economy. Looking at the disruptive impact of this convergence on the global payment market, this study investigates the incentives behind different reactions and cooperation models that have been adopted by providers in the Swedish mobile payment market. READ MORE

3. 2. Consumer Perception of Product Placement : The Relationship between Perceptions and Attitudes towards Movies and Placed claims

   University essay from IHH, Företagsekonomi

   Author : Melvin Masuwely Fondeson; [2011]
   Keywords : ;

   Abstract : .... READ MORE