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  1. 1. Postponement in Fashion Retailing : A Case Study of H&M

    University essay from Högskolan i Jönköping/IHH, Centre of Logistics and Supply Chain Management

    Author : Mohsin Nawaz; Munawar Saleem; [2010]
    Keywords : Postponement; Speculation; Retailing; Fashion Retailing; Customer Order Decoupling Point; Mass Customization and Standardization.;

    Abstract : Abstract In fashion industry, customer demand is constantly changing. One of the main reasons is due to the time of delicate fashion awareness among the consumers, which has come into larger variety and frequent assortment changes. READ MORE