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Showing result 1 - 5 of 225 essays matching the above criteria.
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1. Influencers in Confinement : Measuring Covid-19’s Impact on Leadership in Pro- Eating Disorder Twitter Communities
University essay from Linköpings universitet/Institutet för analytisk sociologi, IASAbstract : The Covid-19 pandemic presented unprecedented challenges, with global lockdowns impacting individuals on a profound scale. Many took to social media to cope with feelings of anxiety and isolation. READ MORE
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2. Social Media Platforms - The Most Valuable Player? - The role of social media platforms in fostering football fans’ team loyalty
University essay from Göteborgs universitet/Graduate SchoolAbstract : With football as an increasing business, alongside the rise and importance of user-generated content on social media, this mixed methodological paper analyzes which roles Twitter, podcasts and e-zines usage have for Swedish football fans’ loyalty towards their favorite teams, by utilizing surveys and semi-structured interviews. This paper provides support for positive relationships between social media usage and behavioral fan loyalty, since social media platforms keep fans updated and generate information, especially when there is a geographical distance between the fans and the team. READ MORE
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3. Far-Right Politicians, Alternative media & Twitter. A explanatory study on far-right politicians use of alternative media
University essay from Göteborgs universitet/Statsvetenskapliga institutionenAbstract : As alternative media and its dangers have become increasingly established in the last few years and got to the forefront of Swedish politics because of the planned murder of Sweden politician Annie Lööf, this study aims to look into if far-right politicians use alternative media in order to spread their message using the research question: Do politicians of the Swedish Democrats spread more alternative media on their social media accounts than politicians of the mainstream conservative Moderates? The result of this research question was a positive causality where Sweden democrats to a statistically significant degree do post more links to alternative media than moderates politicians meaning they most certainly do. The most interesting thing about this study may be that politicians with a higher position within the party, and thus should be most in the know with the potentially damaging aspects of alternative media, post the most. READ MORE
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4. ¿Quién dió la orden? Mediations for social change, affects and digital media
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : In 2019, Movice and CT created a mural that depicts faces of high-ranking military officers who were in command when more than 6.000 civilians were killed by soldiers and were presented as guerilla members. READ MORE
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5. The state of social media usage to fight malnutrition among children under the age of five years in Tanzania
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : This study has evaluated how Tanzania Food and Nutrition Centre (TFNC), a government institution overseeing nutrition, uses social media to enhance the nutrition literacy of caregivers and parents of children under the age of five years. The study contributes to knowledge on how Tanzania’s resource-constrained health sector’s nutrition communication can benefit from social media by answering the following research questions: Which social media platforms and features does TFNC use to share nutrition knowledge pertaining to children under the age of five years? What kinds of nutrition knowledge pertaining to children under the age of five years does TFNC share on social media? How is nutrition knowledge pertaining to children under the age of five years posted on TFNC social media pages packaged? And, how frequently is nutrition knowledge pertaining to children under the age of five years repeated on TFNC social media pages? These questions have been answered from a social-behavioral change communication perspective that has combined the Media Ecology Theory and the Theory of Planned Behavior. READ MORE
